New Delhi – Smart-media company, Affle Group, has announced its partnership with Multi Screen Media (MSM) to exclusively power all advertising during the Sony LIV launch phase through it’s “Ripple” rich media and video ad network. Sony LIV is MSM’s recently launched VOD brand which will provide viewers with their favourite shows from the Sony stable – SONY, SAB and MAX. As a part of this partnership, MSM would employ Affle’s Ripple ad network to serve … [Read more...] about Affle Group partners MSM’s Sony LIV in India
MAX
SPT to increase stake in MSM
Mumbai, India and Culver, California – Sony Pictures Television (SPT), an indirect wholly-owned subsidiary of Sony Pictures Entertainment Inc., will be acquiring approximately 32 percent of the shares of Multi Screen Media Private Limited (MSM), which are owned by Grandway Global Holdings Limited (Grandway) and Atlas Equifin Private Limited (Atlas). Upon government approval, the agreement will bring SPT’s stake in MSM to a little over 94 percent. Under the terms of the agreement, an … [Read more...] about SPT to increase stake in MSM
Big CBS Spark enhances music offering with Universal Music alliance
Mumbai – Big CBS Spark has entered a strategic alliance with Universal Music to bring its young audiences a wider collection of the best global music. The partnership will allow audiences of Big CBS Spark immediate access to Universal Music’s expansive library, while at the same time offering Universal Music a platform to expand its reach in India. Fresh music blocks ranging from hip-hop, rock, pop, folk, world, brass, chamber music, and latest hits from Universal Music will enhance … [Read more...] about Big CBS Spark enhances music offering with Universal Music alliance
HBO Asia inks exclusive deals with major independent distributors
Singapore - HBO Asia has sealed new and exclusive pay television deals with major independent distributors such as CBS, Content Films, EuropaCorp, FilmNation Entertainment, Lionsgate Entertainment, MGM, QED International, Summit Entertainment and WWE Films. Some award-winning movies from major independent studios coming to HBO include Film Nation’s The King’s Speech; the super-hero comedy caper, Kick-Ass from Lions Gate; the action comedy, Red by Summit Entertainment, which stars … [Read more...] about HBO Asia inks exclusive deals with major independent distributors
MAX presents war programmes in September
Singapore - This month, MAX presents a special war-themed collection of titles on Tuesdays and Sundays at 9pm (SIN), featuring HBO mini-series Band Of Brothers and Generation Kill, along with an anthology of classic World War II movies including Battle Of The Bulge, The Guns Of Navarone, Tobruk and In Enemy Country on Tuesdays at 9pm (SIN). HBO Asia also announced that the highly anticipated HBO Original mini-series, The Pacific, executive produced by Tom Hanks, Steven Spielberg and Gary … [Read more...] about MAX presents war programmes in September
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