Sony Pictures Networks India (SPNI) continues to expand its presence in the Hindi movie broadcast space with the launch of Sony MAX 1, a new channel designed to elevate the cinematic experience for linear TV audiences across the country. Carrying the vibrant brand promise, “Filmon ka aisa chaska, jo dekhe hakka bakka”, the channel brings an interesting mix of movies curated to captivate and entertain. Slated to go live on 1st May 2025, across major DTH and cable platforms, Sony MAX 1 is set … [Read more...] about Sony Pictures Networks India expands its Hindi movie universe with the launch of Sony MAX 1
Sony MAX
WWE Sunday Dhamaal on Sony MAX
Mumbai - Sony Pictures Networks India (SPN) and WWE announced the launch of a new weekly show in Hindi, WWE Sunday Dhamaal, featuring the best action and family-friendly entertainment from WWE’s flagship programs Raw and SmackDown. WWE Sunday Dhamaal will be presented by well-known television personalities Salil Acharya and Madonna Tixeira, and include exclusive features giving Indian fans a unique, localized WWE experience beyond Raw and SmackDown each week. Fans will be able to engage with … [Read more...] about WWE Sunday Dhamaal on Sony MAX
Strong viewership for VIVO IPL
Mumbai- SONY MAX, SONY SIX & SONY ESPN (part of Sony Pictures Networks India), the official broadcasters of VIVO IPL has drawn millions of viewers each week making the tournament larger and bigger. VIVO IPL recorded a 60% growth since the opening week to achieve a cumulative reach of 347 million, the highest for any sporting event on television in India. VIVO IPL achieved a viewership of 793 GVM in prime time at an All India level, in its 6th week and was way ahead of the No 2 channel … [Read more...] about Strong viewership for VIVO IPL
266 million views for VIVO
Mumbai- SONY MAX, SONY SIX & SONY ESPN (part of Sony Pictures Networks India), the official broadcasters of the VIVO IPL, continue to grow in the second week of the T20 cricket tournament after just 16 matches. VIVO IPL has achieved a cumulative reach of 266 million continuing to build a larger audience base than ever before in its first fortnight. With rural data being reported for the first time, the response has been great with a 43% reach from rural. A 46% female viewership makes VIVO … [Read more...] about 266 million views for VIVO
218 million eyeballs on VIVO IPL
Mumbai- SONY MAX, SONY SIX & SONY ESPN, the official broadcasters of the VIVO IPL has surpassed all expectations in the opening week of the T20 cricket tournament. VIVO IPL 2016 opened with a cumulative reach of 218 million viewers in its first week. The opening game between Mumbai Indians & Rising Pune Supergiants rated a whopping 24,448 TVTs and a reach of 97 million viewers across India. Female viewership in the opening week was also a staggering 98 million across India. The … [Read more...] about 218 million eyeballs on VIVO IPL
Weekly Launches
CMD U.S. premiere Miami/Burbank- Cisneros Media Distribution (CMD) announced the U.S. premiere of telenovela Amor Secreto (Secret Love) on Estrella TV. The series will debut on 30 November, and stars Miguel de Leon, Alejandra Sandoval, Juan Carlos Garcia and Alexandra Braun. ABCD 2 dances on Sony MAX Mumbai- Sony MAX will premiere ABCD 2 on 29 November with a repeat telecast on 6 December. Directed by Remo D’Souza, the movie will star Varun Dhawan, Shraddha Kapoor and Prabhudeva in … [Read more...] about Weekly Launches
