Millions of Telugu film fans in India and abroad can now rejoice at the chance of catching candid glimpses of their favourite Tollywood stars from the MemuSaitam event on Twitter. The Telegu Film Industry converged at Hyderabad for this mega event, which was aimed at raising relief funds for those affected by Cyclone Hudhud. Memu Saitam, which means ‘we too’, was a worldwide invitation to participate in the event and contribute funds towards restoring the city of Vizag and its … [Read more...] about Memu Saitam uses Twitter to raise support for Cyclone HudHud victims
First MIPCOM Presentation by Fred Graver
Paris – Fred Graver (@FredGraver), Creative Lead, Twitter TV, joined by Twitter’s global TV team, will discuss how Twitter is driving television audience engagement at a major MIPCOM presentation in Cannes, on Monday 13th October. The Twitter Global TV team will highlight how Twitter brings TV audiences to life, driving engagement, loyalty and intent to view. The public will be taken through the best practices for social TV live experiences, as well as the behind-the-scenes secrets … [Read more...] about First MIPCOM Presentation by Fred Graver
KRDS Social Media Agency launches “Second World Cup”
While the World Cup starts on June 12 in Brazil’s football stadiums, another competition has already kickstarted on social networks: the one that opposes players and participating countries through hashtags, followers and Twitter mentions. On this occasion, Social Media Agency KRDS launches “Second World Cup”, an immersive website available both on desktop and mobile, allowing users to discover what players and teams are the most talked about on Twitter during the event. Users … [Read more...] about KRDS Social Media Agency launches “Second World Cup”
&pictures collaborates with Twitter to engage audiences
Mumbai – This June, &pictures, India’s first interactive television movie channel, is taking a step further by releasing Aamir Khan’s first unreleased movie on television. The actor known to be a perfectionist in every aspect is all set to showcase his only unreleased film on June 8, at 8pm. &pictures is a reflection of the subtle evolution of movies and movie viewing experience in India, and its positioning revolves around two keywords- interactivity and … [Read more...] about &pictures collaborates with Twitter to engage audiences
Twitter to deliver address at CommunicAsia2014 and BroadcastAsia2014
Singapore – The power of social media is undeniable, as people spend more time on social media platforms, surpassing everyday Internet activities such as checking emails. In 2013, social media activity was the most time consuming activity conducted online. Real-time social platform Twitter has more than 241 million users globally and is available in 35 languages. Shailesh Rao, Twitter Inc’s Vice President for Americas, Asia Pacific and Emerging … [Read more...] about Twitter to deliver address at CommunicAsia2014 and BroadcastAsia2014
CASBAA’s OTT Summit presents overview of medium
Hong Kong – CASBAA, the Asia Pacific association for the broadcasting and related industries, held its inaugural CASBAA OTT Summit 2014: On Top of OTT on March 25 at the Grand Hyatt, Singapore. Focusing on the fast developing over-the-top (OTT) television services market, the event brought together thought leaders from across industries to share their experiences and insights into the evolving world of alternative content delivery, changing content consumption, technology, and revenue … [Read more...] about CASBAA’s OTT Summit presents overview of medium