PlayBox Neo has taken 24/7 playout for the news outlet Cheddar to the cloud. Powered by PlayBox Neo’s own CDN and the full PlayBox Neo Suite media platform, Cheddar delivers its live and recorded feeds to 27 head-ends worldwide, with full redundancy for uninterrupted service. A robust distribution backbone of 54 connections ensures efficient signal flow between head-ends and end subscribers, supported by built-in failover paths for maximum reliability. Broadcasting since 2016, Cheddar … [Read more...] about PlayBox Neo Puts Playout for 24/7 News Outlet Cheddar in the Cloud
OTT
ElectricNOW Adds New Micro-Drama Channel from VueWho Through FAST Channels TV Partnership
ElectricNOW, the free streaming OTT app and FAST channel from Electric Entertainment, is expanding its programming lineup with 20 new channels through its partnership with FAST Channels TV, a provider of FAST and subscription-based content solutions for internet service providers and cable operators, including the launch of VueWho, a new FAST channel dedicated exclusively to micro-dramas. The expanded programming lineup includes numerous genres of content, including sports, art, gaming, culture, … [Read more...] about ElectricNOW Adds New Micro-Drama Channel from VueWho Through FAST Channels TV Partnership
Harish Kalyan starrer Nooru Kodi Vaanavil to premiere on Zee 5 Global on November 6
Bringing a heartfelt story of love, relationships and emotional choices to audiences, Nooru Kodi Vaanavil, written and directed by acclaimed filmmaker Sasi, will premiere directly on Zee 5 Global on 6 November 2026. Starring Harish Kalyan and Siddhi Idnani in the lead roles, the Tamil romantic drama is produced by Balaji Kapa under Madhav Media and Arun Arunachalam Production. The film will be available through a pay-per-view model, offering audiences the opportunity to experience it … [Read more...] about Harish Kalyan starrer Nooru Kodi Vaanavil to premiere on Zee 5 Global on November 6
Prime Video India Brings On Sony LIV As Add-On Subscription In A Landmark Partnership
Prime Video, India’s largest streaming service for exclusive Originals, has announced the launch of Sony LIV as an add-on subscription on the service. This landmark partnership brings one of India's largest local OTT subscription services to Prime Video as an add-on subscription. Through this deal, Sony LIV brings its expansive portfolio of premium entertainment, daily television, and live sports to Prime Video customers. As an add-on subscription on the Prime Video service, Sony LIV will be … [Read more...] about Prime Video India Brings On Sony LIV As Add-On Subscription In A Landmark Partnership
Frodoh Expands First-Screen Monetisation Framework to STAGE’s Regional OTT Ecosystem
Fast-growing AdTech firm Frodoh has announced a strategic partnership with regional OTT platform STAGE to introduce a first-screen monetisation framework on its OTT app. The partnership will enable STAGE to unlock incremental advertising revenue through high-attention home-screen placements, while keeping content streaming completely ad-free. Frodoh’s first-screen framework is designed around session depth, viewing intent, and discovery behaviour unique to Connected TV (CTV). The technology … [Read more...] about Frodoh Expands First-Screen Monetisation Framework to STAGE’s Regional OTT Ecosystem
One Life Studios Takes Emotion-Driven Indian Microdramas to Global Audiences
As short-form vertical drama continues its rapid global expansion, the market remains heavily dominated by Chinese platforms like ReelShort and DramaBox, as well as Western content built on sensationalized tropes of billionaire romances and revenge plots. However, Indian content giant One Life Studios is charting a distinct path to global success by leveraging culturally rooted, emotion-first storytelling. In an exclusive interview with Television Asia Plus, Shashank Singh, Lead – Syndication … [Read more...] about One Life Studios Takes Emotion-Driven Indian Microdramas to Global Audiences
