Avalon and Vertical Networks are taking their hit unscripted comedy format, Ghost Hunt, to U.S. Networks following the show’s successful launch on Snapchat. Ghost Hunt, produced exclusively for Snapchat’s Discover page, debuted November 2017. The premiere secured 5.35 million unique viewers and subsequent episodes retained its audience of over 5 million unique viewers per episode, making it one of Snapchat’s top performing Shows at the time of air. Following the series’ … [Read more...] about Avalon and Vertical Networks take Ghost Hunt to U.S. Networks
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Vertical Networks and Snap Inc. greenlits production
Yes Theory will debut on Snapchat at the end of June. In the U.S., Endemol Shine and its North American subsidiaries are serving as creative consultants on the Show and working with Vertical Networks to take the format to linear television. Without Limits will launch this summer. The series follows 23 year-old Jeremiah Davis and friends, on nerve-racking journeys to capture footage from some of the world’s most thrilling and hard-to-reach-places. Yes Theory and Without … [Read more...] about Vertical Networks and Snap Inc. greenlits production
MTV introduce new Snapchat series
Singapore – MTV’s presents a new wave of international Snapchat Discover shows, inviting fans into the enticing wardrobes of some of their favourite celebrities, while also presenting a new super-awkward mini-gameshow that asks couples to guess what secrets are hidden on their partner’s phone. Show Us Ur Phone, which premiered yesterday, is a new short-form gameshow series that will see host and Geordie Shore star Charlotte Crosby ambush couples on the street, and quiz them about the content … [Read more...] about MTV introduce new Snapchat series
Major TV companies reboot Social TV
London – The key finding in "The New Social TV - on Snapchat", a television innovation report published this week by digital media research company Futurescape is the first critical appraisal of how major television broadcasters are innovating original Social TV content and formats, partnering with Snapchat. It highlights that the new Social TV is emerging from the television industry, via Snapchat. This is in marked contrast with the first, early 2010s generation, which was driven by … [Read more...] about Major TV companies reboot Social TV
TV still the most influential platform for kids
Sydney – Kids’ media consumption in Australia has increased over the past year, with their total spending power rising to A$1.8 billion annually, Cartoon Network’s annual leading research study into children and parents New Generations 2016 has found. The report revealed that TV ads are still the most effective for reaching children, with watching TV remaining the top media consumption activity for kids. An impressive 92% of children watched TV in the last month – up 8%, with most tuning in … [Read more...] about TV still the most influential platform for kids
Globo and Snapchat partner for Rio 2016
When the 2016 Rio Olympics begins in Brazil, the audience will be able to watch behind-the-scenes moments of the event from various angles besides the ones broadcast on TV. Through an innovative partnership, Snapchat will include the Games’ special content from Globo, broadcast rights holder for the Rio 2016 Olympics, in its coverage of the action and excitement from in and around the Olympics venues via its Live Stories product. These Live Stories will be a curated collection of photo and … [Read more...] about Globo and Snapchat partner for Rio 2016
