SEOUL, KOREA – Asia’s leading content and media company CJ E&M and CJ Group’s home shopping and e-commerce subsidiary CJ O Shopping jointly announced that the combined firm will be named “CJ ENM” upon completion of merger on July 1st, 2018. The new name is the abbreviation of “entertainment” and “merchandising,” which reflects the expansion of CJ’s business into global content and commerce industry. Being at the forefront of spreading Korean pop culture worldwide, the merged … [Read more...] about CJ E&M And CJ O Shopping announced combined firm name CJ ENM
Mediacorp appoints Debra Soon as Chief Marketing Officer and Irene Lim as Chief Customer Officer
SINGAPORE – Mediacorp announced an organisational change and key appointments to enable its pivot to consumers and create a better brand experience for them. The company is creating an integrated marketing organisation that brings together the majority of its marketing and communications personnel under the leadership of media veteran Debra Soon. Ms Soon assumes the newly created role of Chief Marketing Officer. The integrated marketing organisation will oversee … [Read more...] about Mediacorp appoints Debra Soon as Chief Marketing Officer and Irene Lim as Chief Customer Officer
Singapore selected for new Hi-5 cast and themed show reveal
SINGAPORE – Australian multiple award-winning children’s television edutainment series, Hi-5, has specially selected Singapore for their double reveal where the brand new cast will make their theatrical debut with a newly themed show, Hi-5 SUPERS, at the Sands Theatre at Marina Bay Sands. HI-5 SUPERS features four brand new cast members – 19 year-old Bailey, 18 year-old Courtney, 24 year-old Joe, 18 year-old Shay and returning member Lachie, 19, who has been with Hi-5 since 2016. The five … [Read more...] about Singapore selected for new Hi-5 cast and themed show reveal
Bollywood Star Kajol to unveil her figure at Madame Tussauds Singpore
SINGAPORE – Madame Tussauds Singapore, the ultimate celebrity experience continues to expand their International Indian Film Academy (IIFA) Awards Experience with renowned award-winning Bollywood actress, Kajol. The launch will be officiated by the Bollywood A-lister herself in a live side-by-side unveiling. Kajol will join the star-studded awards party including, Shah Rukh Khan, Amitabh Bachchan, Aishwarya Rai and more, she will be a permanent feature in the IIFA Awards Experience. This is … [Read more...] about Bollywood Star Kajol to unveil her figure at Madame Tussauds Singpore
Mediacorp introduces new cross-screen buying solution
SINGAPORE – Mediacorp, Singapore’s media company with the widest range of media platforms, has introduced a new way of optimising video buys based on blended cost-per-viewer (CPV) across screens. The blended CPV model provides optimal reach at the most cost-effective rate across Mediacorp’s TV channels and over-the-top platform, Toggle. The solution was developed in close partnership with Mindshare and Unilever. With audiences consuming more content across multiple screens, … [Read more...] about Mediacorp introduces new cross-screen buying solution
Revez disrupts industry through innovative multimedia solutions for businesses
SINGAPORE – One of Singapore’s leading creative technology agencies, Revez is a pioneer in merging the digital world with physical world with the mission of making user experience more immersive. Revez was recently lauded “Singapore’s Largest Provider of Customised Multimedia Solutions for Museums and Galleries” by the Singapore Book of Records, in addition to existing award for “Largest Touchscreen” for the National Gallery’s Social Table in 2016. They were also involved in the design and … [Read more...] about Revez disrupts industry through innovative multimedia solutions for businesses