Two Ipsos surveys - Pan-Asia Pacific Cross-Media (PAX) and Business Elite Asia (BE:Asia), have both confirmed CNN's regional reach and leadership in news and business on TV, web and mobile platforms, said CNN. According to CNN, the latest PAX results for the period Q3 2012 to Q2 2013 show that as a TV brand, CNN’s daily audience is 59% greater than BBC World News and 2.6 times the size of CNBC’s audience. Also, in the digital sphere, more of the PAX population visit CNN via web or … [Read more...] about CNN announces Ipsos survey results
Ratings
“Scandal” S3 launches in the U.S. beating its previous ratings
Scandal’s third season got off to a good start on ABC in the U.S. on October 3, 2013, achieving a 3.6 adult 18-49 rating, the drama’s highest rating ever Scandal currently ranks as the No. 1 returning drama of the 2013/ 2014 season, trumping NCIS’s 3.4 a18-49 premiere on September 24, 2013, according to Disney Media Distribution. The DMD drama out-performed its Season 2 opener, up +71% with adults 18-49. (Source: Nielsen Ratings/ … [Read more...] about “Scandal” S3 launches in the U.S. beating its previous ratings
BBC named fastest-growing international news brand in APAC
Singapore – The BBC is the fastest-growing international news brand in Asia Pacific and continues to hold its number one status amongst Asia Pacific’s high net worth consumers and high income earners, according to the new Ipsos PAX study.BBC is the only news brand that has shown quarter on quarter gross audience growth amongst the C suite audience. The proportion of C suites consuming BBC content both on TV and on digital has been growing 10% faster than that of CNN, according … [Read more...] about BBC named fastest-growing international news brand in APAC
“The Blacklist” breaks records with successful premiere
Cannes/ Culver City, California - Following successful premieres in the U.S., Canada, UK, Mexico, Korea and Australia, Sony Pictures Television’s (SPT) The Blacklist has maintained its substantial audience into the drama’s subsequent episodes. The crime thriller, which premiered September 23, 2013 in the U.S. as NBC’s best drama debut in more than six years, saw Week 2 break U.S. DVR history with L+3 figures adding over five million viewers. … [Read more...] about “The Blacklist” breaks records with successful premiere
FOX crosses 200 million home milestone internationally
Hong Kong/Southeast Asia – More than 200 million homes internationally now receive the FOX entertainment channel. This milestone was announced by FOX International Channels (FIC), whose total portfolio of pay-TV channels including FOX, National Geographic Channel, FOX Life and FOX Sports, reaches 1.6 billion homes globally. During the last year, FIC undertook to expand the FOX general entertainment channels, rebranding existing channels and launching new FOX … [Read more...] about FOX crosses 200 million home milestone internationally
Kantar launches mobile audience analysis app
London - Kantar Media is rolling out the first in a suite of applications to enable broadcast audience data to be viewed on mobile devices. The mobile 'app' version of InfoSys+, Kantar Media's TV audience analysis software, provides 24-hour access to essential TV viewing analysis on the move. The new app complements the in-depth and granular analysis enabled by the core Infosys+ desktop software. Pre-defined reports are also available, allowing users to demonstrate analysis trends whenever … [Read more...] about Kantar launches mobile audience analysis app