Melbourne – Changes in market conditions and consumer behaviours is forcing dramatic shifts and creating an uncertain future for the Pay-TV industry, states Ovum. This analysis was made in the research firm’s latest report, in which it states that new technologies and players offering alternative ways to view video are undermining the established order of Pay-TV operations. As a result, Pay-TV subscriber growth is slowing in several markets. Jonathan Doran, Ovum principal analyst and … [Read more...] about Tough road ahead