Los Angeles – The QYOU, the world’s leading curator of internet video for the TV Everywhere market, announces a new partnership with LeEco. The deal marks the first time that The QYOU’s content is available in North America. Officially launching its US business at an event in San Francisco, LeEco unveiled a comprehensive entertainment ecosystem spanning film, sports, and live entertainment available across an array of premium consumer electronics and lifestyle products – including … [Read more...] about LeEco features QYOU content in North America
LeEco
LeEco joins forces with Twitter
China- Twitter and LeEco announced a joint business partnership to grow LeEco’s global influence through the world’s leading live communications platform. The advertising partnership will provide access to campaign-based analytics and custom research, strategic advertiser tools and resources, and first-to-market advertiser innovation in 2016. For example, LeEco will be one of the first brands from China to get access to First View, a new video-based advertising product from Twitter, to reach a … [Read more...] about LeEco joins forces with Twitter
Viacom sings multi-year deal with LeEco
APOS – Bali, Indonesia- Viacom International Media Networks (VIMN) Asia announced a multi-year Nickelodeon content deal with LeEco giving exclusive broadcast rights for Nickelodeon Kids Choice Awards from the U.S. to subscribers on its SVOD platform, LeEco VIP in China. This will be the first time the U.S. show will air in China, starting from 2016. The licensing deal will also give leEco exclusive OTT rights for selected Mandarin-dubbed and subtitled Nickelodeon episodes to its base of more … [Read more...] about Viacom sings multi-year deal with LeEco
DreamWorks launches in HK and Macau
Glendale, CA / Hong Kong– LeEco and DreamWorks Animation (DWA) announced the arrival of the DreamWorks Channel in Hong Kong and Macau. The DreamWorks channel will be available for all LeEco members under Le VIP membership in Cantonese on channel 511 and English on channel 512 and exclusively through LeEco’s hardware including their SuperTVs, Le Superphones, and the Le TV Box (set top box). An SVOD offering of the DreamWorks Channel will also be launching later this year. Following … [Read more...] about DreamWorks launches in HK and Macau
