Technological innovation and shifts in viewing behaviour have led to a massive boom in the OTT market in the last decade. A report from Juniper Research concludes that the number of active on-demand subscriptions will increase by 65% from 2020 to 2025. The market is extremely fast moving and if video providers want to stay competitive, they need to look ahead at what to focus on next. Here we outline the key features we think will be crucial for OTT in the years ahead. In-car … [Read more...] about 5 Crucial features OTT providers will need in the coming years
augmented reality
Singtel introduces cutting-edge technology
Singapore – Singtel announced the introduction of cutting-edge technology as part of its ‘live’ television production capabilities, offering brands the opportunity to create interactive content and better engage their pay TV audiences. The first of its kind in Singapore, Singtel TV’s virtual reality (VR) and augmented reality (AR) technology also helps advertisers address the challenge of today’s viewers sidestepping traditional commercial breaks. VR and AR … [Read more...] about Singtel introduces cutting-edge technology
Cartoon Network gives young viewers a taste of augmented reality
Hong Kong - Cartoon Network is giving kids an unprecedented chance to check if their bodies are hosting nanites – microscopic machines – via a new augmented reality (AR) application created for its new series 'Generator Rex'. By logging on to the Cartoon Network website or through the Cartoon Network Facebook page, kids can start the scan, then load the resulting videos on to YouTube or Facebook to share with their friends. Developed by the world’s pioneer in augmented reality, … [Read more...] about Cartoon Network gives young viewers a taste of augmented reality
Cartoon Network gives young viewers a taste of augmented reality
Hong Kong - Cartoon Network is giving kids an unprecedented chance to check if their bodies are hosting nanites – microscopic machines – via a new augmented reality (AR) application created for its new series 'Generator Rex'. By logging on to the Cartoon Network website or through the Cartoon Network Facebook page, kids can start the scan, then load the resulting videos on to YouTube or Facebook to share with their friends. Developed by the world’s pioneer in augmented reality, … [Read more...] about Cartoon Network gives young viewers a taste of augmented reality
