Hong Kong – Cartoon Network is giving kids an unprecedented chance to check if their bodies are hosting nanites – microscopic machines – via a new augmented reality (AR) application created for its new series ‘Generator Rex’. By logging on to the Cartoon Network website or through the Cartoon Network Facebook page, kids can start the scan, then load the resulting videos on to YouTube or Facebook to share with their friends. Developed by the world’s pioneer in augmented reality, Total Immersion, the animation used in the AR application is cutting-edge: allowing the user to move close up and away from the computer screen and providing unprecedented 360-degree views. Lucien Harrington, vice-president, branding & communications, Turner Broadcasting System Asia Pacific, Inc. said, “The Generator Rex augmented reality application sets a new standard in how kids can actually become part of the stories and adventures that define Cartoon Network. We are always looking to innovate and find ways that can animate kids’ lives and this ground-breaking initiative delivers on that promise.” In Asia Pacific the application is available online now, and is planned to further extend on mobile and on-the-ground over the coming months, to allow viewers the opportunity to experience the technology first hand.