Sydney, Australia – Yahoo7 and Media Animal TV announced on June 20 a content deal delivering short-form video content to Yahoo7 Lifestyle. Media Animal TV, a new online show hosted and produced by former television newsreader Tracey Preston, showcases unique Australian animals and equally unique human personalities. The short-form video series delivers some of the most unexpected animal stories from Australia and beyond, introducing viewers to the inspirational tales of ordinary … [Read more...] about Media Animal TV joins Yahoo7
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Yahoo7 launches movie channel on PLUS7
Sydney – Yahoo7 launched a movie channel on Australia’s online TV service, PLUS7 on June 12. The new PLUS7 “Drive-In Movies” channel, sponsored by Toyota Kluger, will see a collection of classic family movies available exclusively on PLUS7. Yahoo7 is delivers Australia’s best-known content anywhere, anytime and to the biggest audiences. PLUS7 Drive-In Movies channel will run for three months, delivering family favourites including Annie, The Muppets … [Read more...] about Yahoo7 launches movie channel on PLUS7
Yahoo!7 partners Brightcove to drive online video consumption in Australia
Singapore - Brightcove Inc., a global provider of cloud content services, announced that Yahoo!7 has teamed with Brightcove to deliver a technology platform for online video consumption and monetisation in Australia. Through the partnership, Brightcove Video Cloud enables Yahoo!7 to deliver high-quality catch-up TV, including long and short-form content, to viewers throughout Australia across desktops, smartphones and tablets. The video experience is now live on the Yahoo!7 network. Grant … [Read more...] about Yahoo!7 partners Brightcove to drive online video consumption in Australia
Melissa Madden appointed Director of Brands and Marketing for BBC Worldwide Australasia
Sydney – The former Director of Marketing for the Seven Network, Melissa Madden, has been appointed to the role of Director of Brands and Marketing at BBC Worldwide Australasia. She will start at BBC Worldwide Australasia in March. In her new role, Madden will be responsible for the effective management of BBC Worldwide Australasia’s marketing department, delivering marketing and brand management services across all business areas, from channels, global brands and consumer … [Read more...] about Melissa Madden appointed Director of Brands and Marketing for BBC Worldwide Australasia