The Bundesliga and streaming service Samsung TV Plus have teamed up to provide fans in the UK and Ireland with a dedicated Free Ad-Supported Streaming TV (FAST) channel. This will be the first-ever FAST channel for the Bundesliga, marking a significant step in the league's expanding presence in the UK and Ireland. The new media partnership, which will run as a multi-year agreement, brings the best of Bundesliga football directly to fans' screens, subscription-free. Fans can tune in for live … [Read more...] about Bundesliga to launch first-ever FAST channel in the UK and Ireland on Samsung TV Plus
Peer Naubert
Bundesliga International lands historic three-year deal with MBC for the MENA region
The Bundesliga will be available to millions of football fans throughout the Middle East and North Africa region, after a three-year partnership was struck with media powerhouse MBC GROUP. The move comes as part of the Bundesliga International’s global growth strategy to ensure maximum exposure in a rapidly growing fanbase. Recognised as the largest and leading media conglomerate in MENA, and present in every Arab-household, MBC GROUP will now bring the Bundesliga to its core sports offering … [Read more...] about Bundesliga International lands historic three-year deal with MBC for the MENA region
Bundesliga International signs four-year extension with United Media in Balkans, Greece, Cyprus, Bulgaria
The Bundesliga has extended its deal with south-east European powerhouse broadcaster United Media for the next four years to screen the best of the German league across nine territories including the Balkans, Bulgaria, Greece and Cyprus until the end of the 2028-29 season. A leading multi-play operator in the region, United is a well-established media group with 55 broadcast channels over an area stretching from Slovenia in the north and Greece in the south to Bulgaria in the east, with a … [Read more...] about Bundesliga International signs four-year extension with United Media in Balkans, Greece, Cyprus, Bulgaria
Bundesliga International and beIN SPORTS sign new four-year broadcasting deal
beIN SPORTS and Bundesliga International have agreed a new exclusive agreement to broadcast the German Bundesliga in France until the end of the 2028-2029 season. The partnership will bring the best of Football As It’s Meant To Be to French fans for four more years, extending the collaboration between the Bundesliga and beIN, which has broadcast German league football since 2012. Fans can follow the performances of some of France's top players, including Michael Olise, who was Rookie of … [Read more...] about Bundesliga International and beIN SPORTS sign new four-year broadcasting deal
Bundesliga International and Infront collaborate to secure media rights deals in nine Eastern European territories
The Bundesliga has further strengthened its position internationally after Bundesliga International, together with its partner Infront, struck new broadcast deals in nine Eastern European countries from the 2025-26 season onwards. Bundesliga International appointed Infront in May 2024 to manage media rights sales for the Bundesliga and Bundesliga 2 in several markets. Since then, the two organisations have reached agreements with broadcasters across Eastern Europe, with packages covering all … [Read more...] about Bundesliga International and Infront collaborate to secure media rights deals in nine Eastern European territories
DFL launches successful Bundesliga campaign on Roblox with Build a Rocket
From 16 January 2025, the DFL Deutsche Fußball Liga has provided another opportunity for young fans to interact with the launch of its innovative Roblox activation, as part of the Bundesliga winter campaign. In collaboration with the international gaming agency Build a Rocket, the Bundesliga is the first European sports league to enter the virtual world of Roblox. This strategic move not only strengthens its presence among young fans, but also emphasises the DFL's pioneering role when it … [Read more...] about DFL launches successful Bundesliga campaign on Roblox with Build a Rocket
Ad – After Content
