From 16 January 2025, the DFL Deutsche Fußball Liga has provided another opportunity for young fans to interact with the launch of its innovative Roblox activation, as part of the Bundesliga winter campaign. In collaboration with the international gaming agency Build a Rocket, the Bundesliga is the first European sports league to enter the virtual world of Roblox. This strategic move not only strengthens its presence among young fans, but also emphasises the DFL's pioneering role when it … [Read more...] about DFL launches successful Bundesliga campaign on Roblox with Build a Rocket
DFL Deutsche Fußball Liga
Bundesliga International extends partnership with Next Media Vietnam
Bundesliga International and Next Media Solutions JSC (Next Media) have announced an early renewal of their successful partnership with a new five-year agreement, effective from the start of the 2023-24 season. The extension was officially revealed at a press conference held in Hanoi on Monday. Vietnam’s number one sports marketing and media company, Next Media retains exclusive control over both the Bundesliga and Bundesliga 2 broadcast rights, as well as the German Supercup, relegation … [Read more...] about Bundesliga International extends partnership with Next Media Vietnam
