Singapore – Lifetime, A+E Networks Asia’s leading female-focused entertainment TV brand, recorded top average primetime English general entertainment (GE) ratings on StarHub TV in Singapore, and Astro’s Variety Pack in Malaysia, propelled by stellar viewership of the latest season of MasterChef Australia. Driven by the ninth edition of the culinary competition reality series from Down Under, Lifetime enjoyed the highest average primetime ratings across 12 reported English GE channels in … [Read more...] about Lifetime hits tops English general entertainment ratings.
Lifetime
A+E announces worldwide sales
New York - In the lead up to MIPCOM, A+E Networks has closed deals in multiple territories for its growing slate of formats; it was announced by Ellen Lovejoy, Vice President, International Content Sales, A+E Networks. FYI’s social experiment hit Seven Year Switch launched its first international commission in Australia to enormous success. The series was the #1 show in its timeslot in all key demos on Seven Network and has already been renewed for a second season. The series has … [Read more...] about A+E announces worldwide sales
A+E appoints VP of AD Sales
Singapore – A+E Networks Asia has named Rushit Jhaveri as Vice President of Ad Sales & Digital Partnerships. Jhaveri’s appointment will be effective today. Based in A+E Networks’ Asian headquarters in Singapore, he will report to Deputy Managing Director Prem Kamath and Head of Advertising Sales Charles Less. Jhaveri will be responsible for identifying and implementing revenue growth opportunities and forging strategic partnerships with clients, agencies and distributors across Southeast … [Read more...] about A+E appoints VP of AD Sales
Britain’s Next Top Model commissioned for Lifetime
London - A+E Networks® UK announces the return of Britain’s Next Top Model on Lifetime following the huge success of the refreshed format on the channel last series. The new ten-part series will again be produced by Thumbs Up Productions, which licenses the format from CBS Studios International. The eleventh cycle of the global hit fashion franchise went into pre-production this summer. The previous series of Britain’s Next Top Model, which launched exclusively on Lifetime in January 2016, … [Read more...] about Britain’s Next Top Model commissioned for Lifetime
Multi-platform partnership
Singapore– A+E Networks’ Lifetime and Facebook have announced the launch of their first-of-its-kind multi-platform partnership to provide women the support and resources they need to help start their own businesses, specifically in the highly competitive food and beverage (F&B) industry. The strategic partnership brings two campaigns together – Lifetime’s #RethinkWomen and Facebook’s #SheMeansBusiness initiatives. Lifetime encourages women to defy stereotypes and live life on their own … [Read more...] about Multi-platform partnership
Lifetime and WFTV UK launch short film competition
London- A+E Networks has announced Lifetime's Broad Focus initiative, in partnership with Women in Film & TV UK (WFTV UK) with the launch of a short film competition to celebrate and promote the work of women behind the camera. Lifetime Shorts Competition is part of A+E Networks’ global project, Broad Focus, which aims to find, develop and mentor future talent in the entertainment industry, with a specific focus on women. Driven by its mission to encourage and cultivate women’s talent in … [Read more...] about Lifetime and WFTV UK launch short film competition
