Paris – Marco Bassetti, former President of Endemol Group, has been appointed as CEO of Banijay Entertainment. Bassetti will now be responsible for the international development of Banijay Group, which currently has a turnover of US$500 million. He will seek to increase the presence of Banijay in its existing markets and develop business in new countries with strong growth potential. Bassetti founded Endemol Italy in 1997 and worked as Managing Director and then as President of … [Read more...] about Marco Bassetti joins Banijay Group as CEO
Banijay Group
Banijay’s Stars In Danger: High Diving jumps into U.S.
London/Los Angeles – FOX in the U.S. has licensed Banijay International’s original diving format, Stars In Danger: High Diving, in a new deal. Bunim/Murray Productions of Banijay Group will be producing the local adaptation of this German format, originally created by sister company Brainpool, for primetime broadcast across the FOX network. This U.S. version of the format will feature stars from different backgrounds coached by professional divers before competing in a series of … [Read more...] about Banijay’s Stars In Danger: High Diving jumps into U.S.
Banijay Group companies come on board YouTube Original Content Initiative
Companies within international production conglomerate Banijay Group in France and the U.S. have begun creating online programming for new premium branded channels as part of the YouTube Original Content Initiative. Banijay Group company, Air Productions, in partnership with France Télévisions, has launched a new channel that is an extension of its popular LIVE music show Taratata, entitled Taratata On Air. The channel, fully edited and programmed by Air Productions, follows a … [Read more...] about Banijay Group companies come on board YouTube Original Content Initiative
