Kuala Lumpur – Astro has won three Stevie Awards in 2013 International Business Awards (IBA) for the following categories: Gold Stevie Award in the Communications or PR Campaign of the Year - Public Service category and Silver Stevie Award and in the Corporate Social Responsibility (CSR) programme of the Year - Asia, Australia and New Zealand category for Astro Kasih’s Beautiful Malaysia CSR initiative. Dato’ Rohana Rozhan, CEO Astro was recognised with a … [Read more...] about ASTRO wins three Stevie Awards for CSR initiatives
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Astro debuts S.E.A.’s first 24-hour Tamil HD channel
Kuala Lumpur – Astro has announced that Vinmeen HD, the first 24-hour Tamil HD channel in Southeast Asia, which will air local and international Tamil content, will debut on October 18, 2013 for the Astro B.yond HD customers on the Maharaja Package. Vinmeen HD launched by (from left) Dr.Rajamani, SVP of Indian Consumer Business and South Indian actors Prasanna & Sneha The HD Tamil content will cover reality, travelogues, fitness, lifestyle, … [Read more...] about Astro debuts S.E.A.’s first 24-hour Tamil HD channel
Astro and AirAsia collaborate on interstitial programming
Kuala Lumpur – AirAsia will be showcasing 26 of its destinations through a new two-minute travelogue-style interstitial programme which premiered on six Astro channels the week of September 16, 2013.Ten Astro personalities - Juliana from Astro TV Era, well-known travelogue hosts Adrian & Nik; MYFM DJ Jeff, Daniel, and DJ Roax; Hai Qi from Astro AEC; Bernard, host for AEC MYASTRO Chart Show; Jane, Info Commercial TV Host; and Jym from Astro AEC E-news are featured in these special … [Read more...] about Astro and AirAsia collaborate on interstitial programming
Astro announces results for first half of financial year
Kuala Lumpur – Astro has announced its financial results for the first six months of the financial year ending January 31, 2014, that saw the company achieving a double digit revenue growth of 13% to RM2.3bn, compared with RM2.1bn in the previous corresponding period. In addition, EBITDA growth of 12% to RM785.5mn was also achieved. Dato’ Rohana Rozhan, Chief Executive Officer, Astro Q2FY14 saw the pay-TV customer base increase by 43k to 3.36mn and NJOI customers … [Read more...] about Astro announces results for first half of financial year
Astro wins CSR award
Kuala Lumpur – Astro Malaysia Holdings Berhad (“Astro”) has been chosen as the “Most Admired Enterprise’ for the Corporate Social Responsibility (Large Company) category at the 2013 ASEAN Business Awards (“ABA”). ABA was mooted and launched by ASEAN governments in 2007 to honour enterprises in the region that have made positive contribution in areas such as growth, employment, innovation and corporate social responsibility (“CSR”). The … [Read more...] about Astro wins CSR award
TV ASIA Plus Web Exclusive: Jason Dasey, Executive Producer, Astro SuperSport
Apart from staggering licence fees, content providers are also investing heavily in original Premier League productions and commentary, and in glorious HD. Jason Dasey​ sheds light on Astro’s BPL coverage. Jason Dasey Programming-wise, how is coverage different for the next three seasons compared with past seasons? For the next three seasons, Astro SuperSport takes a more senior role when it comes to English Premier League content on the Astro Sports Pack. In short, we have … [Read more...] about TV ASIA Plus Web Exclusive: Jason Dasey, Executive Producer, Astro SuperSport