Singapore –StarHub has unveiled its revamped customer incentives programme that will be the most rewarding and comprehensive to date in the Singapore info-communications industry. Recognising that customers are at the heart of its business, StarHub has beefed up StarHub Rewards, to enable them to earn and redeem points sooner, from a greater selection. Partnerships to provide more avenues to earn StarHub Rewards Points StarHub will be partnering online merchants to allow customers to … [Read more...] about StarHub rewards customers with more, sooner
Channel: Telco
AETN acquires ‘Right This Minute’
Singapore – Highly rated viral video show, Right This Minute premieres 8 June on Lifetime® in Asia (StarHub TV Channel 514), coinciding with the U.S. launch. The series will air in Asia weekdays at 7pm and 7.30pm. Right This Minute brings viewers the hottest videos from the Internet with exclusive interviews and information. The series features five hosts who will watch and comment on the videos, including multi award-winning host and Singapore native, Oli Pettigrew. “We’re … [Read more...] about AETN acquires ‘Right This Minute’
MDA fines StarHub for cable TV disruption
Singapore – The Media Development Authority (MDA) has fined StarHub Cable Vision (SCV) S$50,000 for a cable television disruption on 28 September 2013. The incident, which started at around 12.40am, lasted for nearly five hours and is estimated to have affected about 170,000 SCV subscribers across various parts of Singapore. Those impacted experienced a complete signal loss for both paid and free-to-air TV channels which are accessed through their SCV cable points. Services were … [Read more...] about MDA fines StarHub for cable TV disruption
CJ E&M sells hit dramas to Starhub and Media Prima
Seoul, Korea –CJ E&M has signed a bulk deal with partners to sell its original dramas to StarHub in Singapore and Media Prima’s 8TV in Malaysia. Each operator will air over 200 hours of major hits produced by CJ E&M in 2014, as well as of this year’s full lineup. The popularity of CJ E&M’s content has been on a steady rise among audiences outside Korea. StarHub and 8TV plan to deliver such latest hits along with the upcoming lineup of 2015, some of which will … [Read more...] about CJ E&M sells hit dramas to Starhub and Media Prima
Launch of ’50N 50′
Singapore – 50N 50 is a creative crowd sourcing project launched to commemorate Singapore’s 50th year of independence. A first of its kind, the multi-platform project aims to invoke and strengthen the identity of Singaporeans by tracing Singapore’s evolution from a post-war colony 50 years ago to a thriving first-world nation today. 50N 50 will feature creative works revolving around 10 different themes, ranging from HDB to transport to education to economy to people and more. … [Read more...] about Launch of ’50N 50′
Singtel shares BPL viewership insights
Singapore – More than 243,000 local viewers tune in for live Barclays Premier League (BPL) matches on Singtel TV every month, making it the most followed football league in Singapore. Consequently, locally-based brands are seeking a deeper understanding of Singapore’s ardent fan base, as they explore new ways to optimise BPL-associated sponsorships and advertisements. Singtel Advertising, a media platform under Group Consumer, Singtel that offers integrated advertising solutions, has … [Read more...] about Singtel shares BPL viewership insights
