The Asia Video Summit marked a successful return to Hong Kong, with almost 300 delegates attending the conference in person and virtually. Hosted by the Asia Video Industry Association (AVIA), the Summit conversations centred around the key themes of ‘The Making of Korea and the Model for Who’s Next?’, ‘Video at the Crossroads’, ‘Technology Taking Over’, ‘The State of Video 2023’ and ‘The Advance of Advertising’, with a special opening session to set the stage, led by Henry Tan, … [Read more...] about Video industry is set for greater growth as opportunities abound beyond traditional TV in Asia
Channel: Technology
ZEE5 Global introduces ‘SharePlay’ to enhance collective viewing experiences with the premier Kisi Ka Bhai Kisi Ki Jaan
ZEE5 Global, the world's largest streaming platform for South Asian content, introduced SharePlay with the OTT premiere of Salman Khan starrer blockbuster, Kisi Ka Bhai Kisi Ki Jaan. The feature allows the platform’s subscribers to watch content through FaceTime on iPhones and iPads for an enhanced collective viewing experience. This initiative is in line with ZEE5 Global’s commitment to create new experiences through best-in-class technology solutions across multiple touchpoints, … [Read more...] about ZEE5 Global introduces ‘SharePlay’ to enhance collective viewing experiences with the premier Kisi Ka Bhai Kisi Ki Jaan
Keshet International completes raft of scripted sales in CEE
Keshet International (KI) has inked multiple deals for scripted formats and finished tape in the CEE region, including its first format license for Duo Productions’ stylish 8x60’ relationship thriller, Too Much Love (L’homme qui aimait trop). The global content producer and distributor has sold the format rights to TV JOJ, one of the leading free-to-air broadcasters in Slovakia. Originally created by prolific Canadian writing duo Michel d'Astous and … [Read more...] about Keshet International completes raft of scripted sales in CEE
Colors Infinity and Vh1 to exclusively simulcast Sevilla FC’s ‘Never Surrender’ docuseries in India
Viacom18’s English entertainment channels, Colors Infinity and Vh1 join forces with Sevilla FC, to bring the highly anticipated docuseries 'Never Surrender' to audiences across the country. In an endeavor to offer exceptional content to Indian viewers, both channels will provide football enthusiasts and sports lovers with an opportunity to witness the unwavering determination, resilience, and success that has defined Sevilla FC throughout its storied existence. Chronicling the remarkable journey … [Read more...] about Colors Infinity and Vh1 to exclusively simulcast Sevilla FC’s ‘Never Surrender’ docuseries in India
QYOU Media Nominates India Digital Leader Raj Mishra to its Board of Directors
QYOU Media Inc., a company operating in India and the United States producing and distributing content created by social media stars and digital content creators, has announced that Indian digital leader and strategist, Raj Mishra, has been added as a Nominee to join the Board of Directors of QYOU Media at the company’s shareholder meeting slated for July 17th, 2023. In addition, Mishra will immediately begin an assignment to provide strategic advisory services to the company, principally … [Read more...] about QYOU Media Nominates India Digital Leader Raj Mishra to its Board of Directors
Latest Research Demonstrates Significant Uplift in Effectiveness of Advertising on Premium OTT Advertising over Mass Streaming Services
The Asia Video Industry Association (AVIA) has released the second phase of its research into differences between advertising in premium OTT and mass streaming video environments (UGC / video sharing services). While phase 1, completed in 2022, looked at consumer usage and attitudes towards advertising in both environments, phase 2 gauged consumer attention and recall to ads in both a premium and mass environment. Research was conducted between January to April 2023, and conducted by Milieu … [Read more...] about Latest Research Demonstrates Significant Uplift in Effectiveness of Advertising on Premium OTT Advertising over Mass Streaming Services