Three times in the past year, New Zealand’s largest free-to-air broadcaster Television New Zealand (TVNZ) has hit the highest ratings it has seen in decades. Through two national disasters and a royal wedding, New Zealand’s oldest channel TV One assumed television’s original purpose: to help spread the word. Government-owned TVNZ and its two main free-to-air channels; TV One and TV2 still take about 50 per cent of the viewing market. But the company’s success does not lie … [Read more...] about Kiwi can do
TVNZ
TVNZ aims to capture lost youth with new channel launch
Television New Zealand is rebranding its digital channel TVNZ6 to a youth-focused channel. Called simply U, the new-look channel will launch on March 13 and target New Zealand youth aged 15-24. The shift to youth is prompted following rival MediaWorks' rebranding of its music channel C4 to a mainstream entertainment channel called Four, and shift TV3's focus to 25-54-year-olds. TVNZ head of digital media and channels Eric Kearley said the changes at his competitor - coupled with the demise of … [Read more...] about TVNZ aims to capture lost youth with new channel launch
TVNZ wants to capture lost youth via Facebook
TVNZ is rebranding its digital channel TVNZ6 to a youth-focused channel called U. The new-look channel will launch on March 13 and target New Zealand youth aged 15-24. The broadcaster has formed a partnership with social networking site Facebook, in a bid for integration and closer relationships with viewers. U will feature a hosted block of content from 4pm to 7pm daily, driven by a live Facebook application. See more at: http://www.u.tvnz.co.nz/ … [Read more...] about TVNZ wants to capture lost youth via Facebook
GlobeCast brings the Asian Games to billions of TV viewers
Guangzhou - At the Asian Games, GlobeCast announced that it has delivered more than 2,500 hours of broadcast to unilateral clients as well as to the membership of the Asia Pacific Broadcasting Union (ABU) meaning a potential television audience of billions. From 12-27 November, the GlobeCast team was on site in full force at the event in Guangzhou to serve its broadcast clientele, managing end-to-end SD/HD content delivery and unilateral feeds for major broadcasters including i-Cable, Al Jazeera … [Read more...] about GlobeCast brings the Asian Games to billions of TV viewers
New Zealand in focus
The New Zealand television advertising market is slightly behind the huge bounce being found across the Tasman in Australia, but TV ad revenues have still recovered at an amazing rate from the doldrums of the global financial crisis barely 18 months ago. Television revenue for the first quarter of 2010 was NZ$122 million, an increase of NZ$3 million or 2.9 percent from the $118.6 million achieved in the first quarter of 2009. The increase shows figures from all the major New Zealand Networks: … [Read more...] about New Zealand in focus
VRT and TVNZ secure DRG’s new drama Vexed
London - DRG confirmed that leading broadcasters TVNZ in New Zealand and VRT in Belgium have both acquired DRG’s new primetime drama, Vexed, which is produced by UK indie Greenlit Productions. Vexed is a fast-paced, glossy comedy drama, about a detective duo with real chemistry written by Howard Overman (Misfits, Merlin, Perfect Day) and directed by Matt Lipsey (Psychoville, Saxondale, Little Britain). Patrick Roberts, SVP, international sales at DRG said, “We’re now finalising … [Read more...] about VRT and TVNZ secure DRG’s new drama Vexed