Singapore - Ahead of the world’s biggest night in music, MTV unveiled its digital and social 2016 MTV EMAs integrations, embracing fans-first innovation and bringing the audience at home closer to the show than ever before. From virtual reality to Messenger bots to social celebrity correspondents, MTV is using new technology and platforms to provide fans with an up-close look at the EMAs, experiencing content from the show everywhere, live. The 2016 MTV EMAs are the first-ever awards … [Read more...] about MTV embraces fans-first innovation
social media
Hootsuite partners with social advertisers
Singapore – Hootsuite announced partnerships with six leading technology and services solutions for social advertising. With this news, HootSuite now offers the largest social advertising ecosystem of any social media management platform. These partnerships will enable Hootsuite customers to complement their organic social media efforts with optimised social advertising campaigns to drive business results. Hootsuite partners include best-of-breed vendors like AdEspresso, … [Read more...] about Hootsuite partners with social advertisers
BBC brings U.S. presidential debates
BBC News in the U.S. has announced special coverage of the presidential and vice presidential debates. Coverage will include analysis with a uniquely impartial and global perspective from the BBC’s 2016 election campaign team, drawing on the expertise of its seasoned U.S. based correspondents and journalists. All debates will begin at 9pm ET across the BBC’s international news outlets. In the studio, the BBC’s Katty Kay (@kattykay) will be anchoring live television coverage on BBC World … [Read more...] about BBC brings U.S. presidential debates
MTV introduce new Snapchat series
Singapore – MTV’s presents a new wave of international Snapchat Discover shows, inviting fans into the enticing wardrobes of some of their favourite celebrities, while also presenting a new super-awkward mini-gameshow that asks couples to guess what secrets are hidden on their partner’s phone. Show Us Ur Phone, which premiered yesterday, is a new short-form gameshow series that will see host and Geordie Shore star Charlotte Crosby ambush couples on the street, and quiz them about the content … [Read more...] about MTV introduce new Snapchat series
Endemol launches ICON Asia
Amsterdam / Singapore / London- Endemol Shine Beyond announced the launch of ICON Asia. This latest adaptation of the global digital lifestyle network is the first of its kind in the region, bringing the best and latest in local fashion, travel, lifestyle and beauty trends, combined with a commitment to high production value. The channel is produced by Endemol Shine Beyond and will be launched out of Endemol Shine Beyond’s Asia hub in Singapore. The channel will initially be produced in … [Read more...] about Endemol launches ICON Asia
Culture Machine crosses 500m in viewership
Mumbai- Culture Machine affirms its position as the number one digital media network as it crosses a whopping 500 million viewership mark on YouTube, 19 million on Facebook and 1.4 billion watch minutes. In less than three years, the company has produced 7.8 billion minutes of content on YouTube across genres enabling it to garner the undisputed leadership position. … [Read more...] about Culture Machine crosses 500m in viewership
