Hong Kong—The 10 biggest media advertisers in Hong Kong in July 2007 forked out a total of $HK392.84 million ($US50.4 million), according to admango. HSBC led the field, outlaying $7.9 million, followed by PCCW with $5.8 million, McDonald’s, Standard Chartered Bank and Wrigley. Most of PCCW’s media spend went into promoting its now TV English Premier League channels and the latest mobile services, Carat Media Services Hong Kong told clients in its monthly newsletter. SmarTone – … [Read more...] about Top 10 media spenders in Hong Kong shell out $50.4 million
PCCW
Lucky numbers for SingTel’s mioTV
Singapore – SingTel’s IP-TV service was finally unveiled Friday 20 July 2007 – on the auspicious date 20.07 2007. The Singapore industry’s most-anticipated event of 2007 saw SingTel unveil its IPTV service, mioTV. The service will boast, amongst other content, three BBC Global Channels, BBC Knowledge, BBC Lifestyle and CBeebies. The Singapore launch of these new themed channels is the first time BBC Knowledge and BBC Lifestyle have appeared anywhere in the world, and only … [Read more...] about Lucky numbers for SingTel’s mioTV
AETN International’s Asian ad sales to be handled by Press Start Media
New York/Singapore- AETN International has appointed Press Start Media to represent its ad sales in Asia. AETN International’s channel brands in the region include The History Channel and Crime & Investigation Network, launched by AETN All Asia Networks (AAAN) on June 15 on PCCW’s now TV in Hong Kong, Astro in Malaysia and Brunei, StarHub in Singapore, while the former is available on TrueVision in Thailand. According to Sean Cohan, Senior Vice President, International, A&E … [Read more...] about AETN International’s Asian ad sales to be handled by Press Start Media
‘Historical’ four-market launch includes now TV
Hong Kong– Two months since the MIPTV announcement of AETN All Asia Networks (AAAN), a joint venture of A&E Television Networks and ASTRO All Asia Networks, The History Channel and Crime & Investigation Network launched in Hong Kong, Singapore and Malaysia on June 15, 2007. The History Channel and Crime & Investigation Network launched on PCCW now TV in Hong Kong, on Astro in Malaysia and Brunei, on StarHub in Singapore, and The History Channel will be available on TrueVision in Thailand. … [Read more...] about ‘Historical’ four-market launch includes now TV
Nokia to provide email solution for PCCW mobile
Hong Kong- Nokia is to provide the mobile email platform for PCCW mobile's business services for Hong Kong. The service, branded as 'PUSH eMail' will be available this month. Wireless Email provides a platform that enables users to access email, calendar, contacts, notes and task lists on a variety of handheld devices that run on Symbian and Windows Mobile/Pocket PC operating systems. Said Gary Chow, Managing Director, PCCW Commercial Group. "We understand the need for comprehensive mobility … [Read more...] about Nokia to provide email solution for PCCW mobile
Hong Kong ad spend flat in April while OOH soars
Hong Kong- The top 10 media advertisers in Hong Kong in April forked out a total of HK$335.7 million (US$42.9 million), almost identical to April 2006. The top five were Bank of China, Sun Hung Kai Properties, Cheung Kung, Rolex and PCCW/Pacific Century CyberWorks. PCCW was the leading advertiser in promoting its various products online, closely followed by The Wall Street Institute, indicating education is still one of the most important categories in the online media market, according to Carat … [Read more...] about Hong Kong ad spend flat in April while OOH soars
