Now TV has launched Hong Kong's first addressable TV advertising service, applying the latest technology to enable more precise campaign targeting for enterprises. Leveraging the Group's large customer base, Now TV is able to categorise its users based on first-hand data such as programme preferences, interests, habits, and other authentic information. This allows Now TV to provide a more personalised television viewing experience tailored to different user segments. The first in Hong Kong, … [Read more...] about Now TV launches addressable TV advertising to help improve campaign targeting
Pay-TV
GoQuest Media scores sales for crime drama Erinyes
Global independent content distributor GoQuest Media has secured sales for the captivating crime drama Erinyes. The deals have COSMOTE TV, Greece’s leading OTT platform acquire exclusive PAY TV & VOD rights, and Lithuanian Public Broadcaster LRT, secure linear and VOD rights for FreeTV for the compelling psychological crime series. Erinyes (12 x 45’), now available on Netflix Poland is produced by Poland’s largest television network Telewizja Polska (TVP) and directed by Borys Lankosz. The … [Read more...] about GoQuest Media scores sales for crime drama Erinyes
Amuse Animation moves definitively into Linear Broadcasting
Amuse Animation, a pioneering digital-first animation studio, has sold a slew of its animation series to TV Azteca and Guest Choice for Latin America, RTVC in the Canaries, and MBC for the Middle East and North Africa. The deals signal Amuse’s definitive move into distributing content starring the studio’s animated preschool heroes to mainstream broadcast channels. Top Mexican network TV Azteca acquired the rights for Mexico, Honduras and Guatemala to six of Amuses’ flagship shows, Shark … [Read more...] about Amuse Animation moves definitively into Linear Broadcasting
Telecom and pay-TV services revenue in South Korea to increase at 10.3% CAGR over 2023-28, forecasts GlobalData
The telecom and pay-TV services revenue in South Korea is forecast to increase at a compounded annual growth rate (CAGR) of 10.3% during 2023-2028, supported by strong growth in the mobile data segment, according to GlobalData, a leading data and analytics company. GlobalData’s South Korea Telecom Operators Country Intelligence Report reveals that the mobile data service revenue in the country will increase at a healthy CAGR of 17.6% over the forecast period, driven by growing data … [Read more...] about Telecom and pay-TV services revenue in South Korea to increase at 10.3% CAGR over 2023-28, forecasts GlobalData
CJ ENM Hong Kong closes deal with Paramount Global Content Distribution for first window and exclusive Pay TV rights to 7 premium Korean series in South East Asia
CJ ENM Hong Kong (CJ ENM HK) closes deal with Paramount Global Content Distribution (Paramount GCD) for exclusive Pay TV rights to 7 premium Korean series which are co-financed by TVING and Paramount+. tvN and tvN Movies have the first window slate in S.E.A territories particularly in Malaysia, Indonesia, Philippines and Singapore where Regional Network continues to dominate the Pay TV ratings. These productions are part of a global strategic partnership between CJ ENM and Paramount Global that … [Read more...] about CJ ENM Hong Kong closes deal with Paramount Global Content Distribution for first window and exclusive Pay TV rights to 7 premium Korean series in South East Asia
tvN Movies turns 7 and launch first fully dubbed Tagalog channel in The Philippines via Cignal
tvN Movies celebrates 7 years of excellence. They continue to expand their reach by making their content available through various platforms. tvN Movies Pinoy is a linear TV channel that launched in the Philippines via Cignal last 1 November. This is the first attempt by tvN Movies to launch a fully dubbed channel for local audiences. Earlier in September, we also launched our SVOD services in Hong Kong via PCCW’s Now Services. Since tvN Movies launch in 2017, the channel has consistently … [Read more...] about tvN Movies turns 7 and launch first fully dubbed Tagalog channel in The Philippines via Cignal