The London 2012 Olympic Games delivered the biggest national television event since current measuring systems began, with 51.9 million (90% of the UK population) watching at least 15 minutes of coverage. About 24.2 million (42% of the UK population) also watched at least 15 minutes of coverage on the BBC Red Button. According to data from the broadcaster, the Closing Ceremony was watched by a peak audience of 26.3 million and an average audience of 23.2 million (82% share). This compares to an … [Read more...] about BBC delivers record viewership with London Olympics
london games
SingTel to air London Games
Singapore – Singapore Telecommunications Limited (SingTel), in partnership with ESPN Star Sports (ESS), has secured the rights to broadcast the London 2012 Olympic Games. As the largest Pay-TV platform across the region with the rights to broadcast the London Games, ESS will feature round-the-clock coverage across 13 channels (10 in HD), available on mio TV with free access for all its subscribers. To deliver an even more engaging experience, SingTel is also working with ESS and the IOC to … [Read more...] about SingTel to air London Games
