National Geographic Television International (NGTI) unveiled its key programme launches for MIPTV 2010. Leading the slate of 60 new hours is Albino United (1 x 52), a new title from National Geographic Television, with multi award-winning producer Nick Broomfield at the helm. Albino United looks at the persecution of albinos in Tanzania and one man’s attempts to educate and communicate to the masses through the medium of football. Key history launches include Machu Picchu Decoded (1 x 52), … [Read more...] about Football show leads National Geographic Television International slate at MIPTV
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Futuregazing into India’s multimedia promise
In a recent show, aired on CNBC-TV 18, it was reiterated that digital media is still largely underleveraged in India. Speaking on the show, Mumbai-based Ajay Kakar, chief marketing officer, Aditya Birla Financial Services, explained, “As an advertiser, I would like to follow my audiences. And television today gives me the flexibility – be it for the numbers I want to reach out to or the markets we plan to target. I can focus on mass India or I can focus wherever I want to.” For … [Read more...] about Futuregazing into India’s multimedia promise
Cyril conjures magic ratings for AXN
A household name in Japan, and something of a You Tube sensation – especially for his hamburger trick – but how was Cyril convinced to choose AXN upon which to make his debut outside of Japan? “The network has always been a big fan of his shows in Japan,” Ow explains. “We flew to Japan to meet him many times, showing him our sincerity in working with him and our passion for creating something special with him. Eventually, Cyril understood the power of AXN and what … [Read more...] about Cyril conjures magic ratings for AXN
La Liga kicks off exclusively on StarHub TV
Singapore – StarHub announced that it has secured the exclusive broadcast rights for La Liga (Spanish Primera Liga) for the upcoming three seasons till 2012. From the morning of Sunday 30 August, StarHub TV Sports Group customers will be able to watch up to four ‘live' La Liga matches weekly on Football Channel (Channel 27), SuperSports (Channel 22) and SuperSports Plus (Channel 21). In addition, from 12 September, all ‘live' matches will also be available in High Definition … [Read more...] about La Liga kicks off exclusively on StarHub TV
Finale of Project Runway Korea 2009
Korea - Project Runway Korea named 26 year old Lee Woo Kyung, a freelance designer, as the winner of its first series at the South Korean finale. Lee walked away with a 50 million won (US$35, 000) cash prize, a car and a fashion spread in Elle Magazine after stunning the judges and audiences at the finale. "South Korea is an innovator of fashion, music, film and pop culture across Asia - and to have a hit show in the genre of fashion is a proud achievement for FremantleMedia. Our production team … [Read more...] about Finale of Project Runway Korea 2009
True Blood premieres with top ratings
Malaysia - HBO series True Blood had the highest premiere for a series across Astro's Movies Package. The premiere of the first four episodes screened back-to-back on the 24-hour commercial-free subscription channel MAX (Astro channel 412) peaked to a staggering 124,000 viewers that night, which is 93 percent share of Astro's Movies Package audience. The premiere episodes on April 9 achieved a cumulative reach of 315,000 viewers that evening, while the second week of telecast on April 16 … [Read more...] about True Blood premieres with top ratings
