From 16 January 2025, the DFL Deutsche Fußball Liga has provided another opportunity for young fans to interact with the launch of its innovative Roblox activation, as part of the Bundesliga winter campaign. In collaboration with the international gaming agency Build a Rocket, the Bundesliga is the first European sports league to enter the virtual world of Roblox. This strategic move not only strengthens its presence among young fans, but also emphasises the DFL's pioneering role when it … [Read more...] about DFL launches successful Bundesliga campaign on Roblox with Build a Rocket
ESPN
ESPN Films’ Latest 30 for 30 Documentary “Stolen Gold” Premieres September 17 on ESPN and ESPN+
ESPN Films today announces the upcoming premiere of its latest 30 for 30 documentary, “Stolen Gold”, airing Tuesday, September 17 at 9pm ET on ESPN. Following its premiere, the film will be available to stream on ESPN+. Directed by acclaimed filmmaker Suemay Oram, this powerful and riveting film delves into the incredible true story of Ramón Torres and the Spanish intellectually disabled basketball team’s dramatic journey to the gold medal at the Sydney Paralympics in 2000. The documentary … [Read more...] about ESPN Films’ Latest 30 for 30 Documentary “Stolen Gold” Premieres September 17 on ESPN and ESPN+
Premium online video AdTech startup Pancast launches in Southeast Asia
Pancast, a premium online video marketplace, has launched in Southeast Asia (SEA), opening an office in Indonesia and appointing Miranti Herwinda as Country Manager. Pancast plans to aggressively expand across the region, tapping into Asia’s growing online video advertising market, which is expected to reach USD33.3 billion by 2025, representing 20% of the Asia Pacific digital ad pie and 40% in emerging markets like Indonesia. The company is working with leading Indonesian publishers to … [Read more...] about Premium online video AdTech startup Pancast launches in Southeast Asia
Astro’s CK Lee passes the baton to Nicholas John as new Head of Sports
Astro welcomes Nicholas John (Nick) as its new Vice President and Head of Sports reporting to Director of Content, Agnes Rozario, following Lee Choong Khay’s (CK) announcement to undertake a new regional senior position. Nick joined Astro from ESPN Star Sports in 2010 as a Senior Sports Producer raising the bar for Astro’s sports production and successfully activated Astro’s premium football experience to be on par with the global best. With his strong relationships with local sporting bodies … [Read more...] about Astro’s CK Lee passes the baton to Nicholas John as new Head of Sports
Something Special signs co-development partnership with 4DREPLAY
Something Special, the Seoul-based international Format agency founded by format specialists Jin Woo Hwang, President & Executive Director, and InSoon Kim, EVP and Head of Content, announced that they formed a co-development partnership with media technology company 4DREPLAY. The two companies will create non-scripted and scripted formats incorporating 4DREPLAY technology, a four-dimensional time slice video production system that creates any-time, any-angle highlights with an unprecedented … [Read more...] about Something Special signs co-development partnership with 4DREPLAY
The Walt Disney Company to celebrate Disney+ Day on November 12
On November 12, The Walt Disney Company will host Disney+ Day, a global celebration that will come to life across all dimensions of the Company. Subscribers to Disney+ will be treated to new content releases across the service’s iconic brands, Disney, Pixar, Marvel, Star Wars, National Geographic, and Star in international markets, along with a special presentation on Disney+ for fans with sneak peeks into what’s to come. Additionally, the service will continue to engage new audiences around the … [Read more...] about The Walt Disney Company to celebrate Disney+ Day on November 12
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