New York – Multimedia studio Electus’ global distribution arm, Electus International, has licensed the format for reality competition series Bet On Your Baby to broadcasters in Brazil (TV Globo), Australia (Network Ten), Ukraine (1+1) and France, as well as options to producers in Italy, Metronome in Norway, Tresor in Germany, Gil Productions in Israel and Endemol in India, Portugal, and Turkey. The finished tape has also been sold to Australia (Network Ten) and Latin America. … [Read more...] about Electus International signs multiple deals for “Bet On Your Baby”
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Discovery Network International acquires “Get Out Alive With Bear Grylls”
New York – Discovery Network International (DNI) and Electus International have announced the sale of extreme adventure reality-competition series Get Out Alive With Bear Grylls, headlined by world-renowned adventurer Bear Grylls. The series, slated to premiere in the U.S on NBC this summer, was co-produced by Bear Grylls Ventures and Ben Silverman 's multimedia studio, Electus. It will debut across Western Europe, CEEMEA (Central Eastern Middle East and Africa), Latin America and Asia … [Read more...] about Discovery Network International acquires “Get Out Alive With Bear Grylls”
CASBAA Convention 2012: Focus on relevant content, fresh opportunities
Hong Kong – Pushing investments in relevant local content and newly emerging markets was the focus on the first day of the CASBAA Convention 2012, highlighting the key trends facing the industry today. Emmy and Golden Globe winner and Founder & Chairman of Electus, Ben Silverman, highlighted significant innovations around local content production that are occurring, while Ross Martin, EVP of Scratch/Viacom Media Networks noted that social media is being used to continue and further … [Read more...] about CASBAA Convention 2012: Focus on relevant content, fresh opportunities
CASBAA Convention provides 18 Reasons to attend
Hong Kong – From its beginning in 1991 representing a barebones cable industry, CASBAA has emerged as the primary voice for a sector reaching 420 million connections under a footprint of 18 markets – Australia, China, Hong Kong, India, Indonesia, Japan, Macau, Malaysia, Myanmar, New Zealand, Pakistan, Papua New Guinea, Philippines, Singapore, South Korea, Taiwan, Thailand and Vietnam. This year, the CASBAA Convention 2012, themed “18 Reasons Why”, will take place from … [Read more...] about CASBAA Convention provides 18 Reasons to attend
Electus partners with Chef Duff Goldman for HUNGRY YouTube channel
Ben Silverman's multimedia studio Electus, an operating business of IAC, announced the initial programming and talent line-up for HUNGRY, the company's new food-centric YouTube channel, as well as a strategic partnership with renowned celebrity chef and food personality Duff Goldman (Ace of Cakes, Sugar High). Goldman will be executive producer and star in a new series, and serve as a talent and programming consultant for the channel. HUNGRY will launch on July 2 on YouTube. “The future of … [Read more...] about Electus partners with Chef Duff Goldman for HUNGRY YouTube channel