Hong Kong – From its beginning in 1991 representing a barebones cable industry, CASBAA has emerged as the primary voice for a sector reaching 420 million connections under a footprint of 18 markets – Australia, China, Hong Kong, India, Indonesia, Japan, Macau, Malaysia, Myanmar, New Zealand, Pakistan, Papua New Guinea, Philippines, Singapore, South Korea, Taiwan, Thailand and Vietnam.

This year, the CASBAA Convention 2012, themed “18 Reasons Why”, will take place from October 29 to November 1 at the Grand Hyatt Hong Kong, featuring a line-up including opening keynote speaker Ben Silverman (Electus) with David Zaslav (Discovery Communications), Gerhard Zeiler (Turner Broadcasting System International) as well as Robert Kyncl (Google), Richard Freudenstein (Foxtel), Sheikh Ahmed bin Jassim bin Mohammed Al-Thani (Al Jazeera), and Mohamed Sharil Tarmizi (Malaysian Communications and Multimedia Commission).

Topics ranging from redefining TV models to changing modes of media consumption, impact of over-the-top and digital terrestrial television services, importance of localised content, socialising TV, and the challenges of regulating an increasingly competitive set of technologies and industries, will all be covered.