Singapore - Universal Networks International has received four Promax/BDA Awards in recognition of its excellence in creative marketing and promotion at the ceremony held last Friday, 15 June in Los Angeles, California. The network was bagged the four awards for its leading female entertainment channel DIVA Universal’s TV series Prime Suspect, a brand campaign I Am A DIVA and for its trade campaign High Heeled Warriors. These on-and-off air promotional activities were rolled out in … [Read more...] about Four Promax/BDA Awards for Universal Networks Asia
DIVA Universal
DIVA Universal premieres new original format in Asia
Singapore – Universal Networks International has secured the format rights to create an Asian original of Hot Guys Who Cook (6x30’), premiering on DIVA Universal in June 2012 across 20 Asian territories. This is the second original commission by the network in the region. Yvonne Pilkington, Senior Vice President, Production and Format Sales, NBCUniversal International said, “This is the first international version of the format and we look forward to working with Universal … [Read more...] about DIVA Universal premieres new original format in Asia
Primed for crime
Cannes – ITV Studios Global Entertainment has sold the brand new US version of Prime Suspect to broadcasters across the globe. This will see the network drama launch in over 30 territories. The series has been licensed to broadcasters in the Asia-Pacific and Europe including Nine (Australia), TVNZ (New Zealand), Diva Universal (in Singapore, Malaysia, Philippines, Hong Kong and Taiwan), Kanal 5 (Sweden), and TV3 (Ireland). In addition, an agreement has been reached with two broadcasters in … [Read more...] about Primed for crime
Canon is Fairly Legal
Singapore - DIVA Universal has signed a sponsorship agreement with lifestyle brand Canon. Through this agreement, Canon will be supporting Universal Networks International’s brand new original production – Fairly Legal, which will launch first and exclusively in Asia on DIVA Universal in May. The campaign, which kicked off on March 7 and runs until July 10, will reach DIVA Universal viewers across 21 markets in Asia, particularly Canon’s key markets of Singapore, Malaysia, … [Read more...] about Canon is Fairly Legal
Universal goes Global listings
London - Worldwide media company Global Listings has signed a new deal with Universal Networks International (UNI), to provide full-service EPGs and website content for UNI channels: Syfy Universal, Diva Universal and Universal Channel in the Asia Pacific region. Global Listings offers a one-stop worldwide solution for broadcasters’ multi-channel, multi-platform requirements. It delivers broadcasters with a multi-media solution for their programme schedule requirements. The company … [Read more...] about Universal goes Global listings
DIVA Universal is #1 with debut of Covert Affairs
Singapore - Spy drama, Covert Affairs boasted a solid debut on Thursday 17 February 2011 at 9pm. Its performance in Malaysia propelled DIVA Universal to the #1 spot during its timeslot among English entertainment genre channels (non-movies, Astro 4+), as viewers lapped up the thrills, drama and romance in the scripted series starring Piper Perabo and executive produced by the director of the Borne trilogy. DIVA Universal's key demographic was attracted to Covert Affairs as well. This group … [Read more...] about DIVA Universal is #1 with debut of Covert Affairs
