Of all the games we have grown up playing, Ludo is a crowd favourite. It spans across all age groups, feels more than a game where your friends can turn foes before at a single roll of a die. Despite the gamut of board games, the sheer joy of strategizing to win Ludo remains unmatched. The lockdown saw a resurgence of Ludo as we cocooned ourselves indoors and went virtual to make our pegs win. And now, it’s time for an upgrade. Bringing back the nostalgia, Nickelodeon, the pioneering kids’ brand … [Read more...] about Nickelodeon reimagines the epic game of Ludo with a little help from Google
COLORS
Viacom18 appoints new business head for COLORS Bangla
Viacom18 announced the appointment of Sagnik Ghosh as Business Head, COLORS Bangla. Sagnik will be taking over from Rahul Chakravarti who cemented the channel’s position as the third-ranked GEC in the highly competitive Bengali market. Sagnik will be reporting to Rajesh Iyer, Head - Regional Entertainment (Bangla, Odia, Tamil and Gujarati Clusters), Viacom18. A cross-industry veteran with over two decades of experience panning Media and Entertainment, Advertising and BFSI industries, Sagnik, … [Read more...] about Viacom18 appoints new business head for COLORS Bangla
Colors Infinity presents third season of The Stage
India - In a country where there’s no dearth of local language singers, Colors Infinity pioneered India’s only English singing talent hunt – The Stage, in its founding year itself. Now into its third season, the platform assumes greater credibility with an increasing fan base. With the voting option open, the viewers also seem to be warming up to the interactivity, going by the overwhelming response received so far. The launch campaign had the challenging task of drawing new viewers and … [Read more...] about Colors Infinity presents third season of The Stage
Viacom18 partners KidZania
In its endeavour to enrich consumer experiences and provide integrated entertainment, Viacom18, India’s fastest growing media & entertainment network has partnered with KidZania (Delhi). As a part of the partnership, KidZania Delhi will have a Nickelodeon and COLORS themed TV studio. The partnership with KidZania, is another step forward in Viacom18’s strategy of building ecosystems outside of the traditional television landscape, creating synergies across brands and … [Read more...] about Viacom18 partners KidZania
12 fiery contestants, one tough task master and pain in Spain
Mumbai - To fight fear, one must face it head-on, go through innumerable encounters and use courage and determination as ammunition to conquer it. 12 apprehensive contestants made their way to Spain, where they were challenged with harsh weather and extreme stunts on a difficulty meter that was soaring high. Reigning God of Action Rohit Shetty redefined Darr at every step for the contestants with death-defying manoeuvers and nail biting acts that promise to take viewers on an … [Read more...] about 12 fiery contestants, one tough task master and pain in Spain
COLORS launches Chandrakanta
Mumbai - As viewers prepare to bid adieu to the unprecedented leader on Indian television, Naagin 2, COLORS is all set to launch a fantastical tale of love and revenge portrayed against the backdrop of magic and mysticism,Chandrakanta. Promising to be a visual treat and every fantasy lover’s delight, Chandrakanta will showcase an epic power struggle between two rival Aiyaar kingdoms, Vijaygarh and Suryagarh. Putting the spotlight on the conflicting yet fervid relationship between princess … [Read more...] about COLORS launches Chandrakanta