CNN is bringing its audience a dynamic and interactive way to follow the popular conversations related to the World Cup. Available exclusively on CNN.com, South Africa 2010: Twitter Buzz provides online users an engaging way to view and participate in online conversations surrounding the World Cup in real time. At www.cnn.com/TwitterBuzz, topics generating the most buzz on Twitter related to the World Cup are represented visually through photos; and the more a topic is discussed, the larger its … [Read more...] about CNN harnesses World Cup buzz on Twitter
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‘CNNGO’ takes off with Korean Air
Hong Kong - CNN International and Korean Air have signed an exclusive advertising partnership around CNN’s new program “CNNGo”, which launched to global audiences on 13 May. In a 12-month deal, South Korea's largest airline will advertise around the monthly travel magazine show set to air to more than 250 million households around the world. The sponsorship involves a TV and online campaign designed to raise awareness of the global carrier’s brand credentials for … [Read more...] about ‘CNNGO’ takes off with Korean Air
CNN launches English mobile learning application on Windows marketplace; goes green around Earth Day’s 40th anniversary
CNN is partnering with LiveABC Interactive Corporation to offer its first English learning mobile application for Windows phone users. Combining language learning with mobile technology, the new application for Chinese speakers leverages CNN’s content for effective and efficient self-learning to users demanding accessibility and convenience. Said Ringo Chan, senior vice president of syndication, wireless and interactive content solutions & distribution, Turner Asia Pacific, … [Read more...] about CNN launches English mobile learning application on Windows marketplace; goes green around Earth Day’s 40th anniversary
CNN’s coverage of PRC’s 60th anniversary celebrations
As part of its coverage to mark the 60th anniversary of the People's Republic of China, CNN features an exclusive in-depth, half-hour ‘TALK ASIA' interview with two of China's pioneering ‘Taikonauts' - Yang Liwei and Zhai Zhigang. The network also reports live from Tiananmen Square on October 1, bringing the morning's military parade, President Hu's speech and the evening's gala and fireworks to its viewers in more than 250 million households around the world. Beijing-based … [Read more...] about CNN’s coverage of PRC’s 60th anniversary celebrations
CNN is #1 international channel in any genre for viewing among top management: survey
According to the latest Pan Asia Cross Media Survey (PAX), more C-Level Executives and Top Management watch CNN than all other international news and business channels combined. On a weekly basis, 45 percent more C-level executives watch CNN than all other international news/business channels combined, whilst each week 2.6 times more C-level executives watch CNN than the next placed international news/business channel. … [Read more...] about CNN is #1 international channel in any genre for viewing among top management: survey
CNN invites viewers to showcase creative talent
As part of CNN's association with the Asia Pacific Screen Awards, the network is now seeking submissions from viewers for their photos or videos that best represent Asia Pacific cultural diversity. The selected images will be featured in CNN's ad campaign launching soon on print, online and TV. To submit a video, simply go to www.iReport.com/scenebyscene. To submit a photo or video, find 'CNN Scene by Scene' on Facebook or 'CNN International' on YouTube. … [Read more...] about CNN invites viewers to showcase creative talent