Mumbai – BIG CBS PRIME is the number one channel in India among males aged 25 to 44, surpassing all other competing English general entertainment channels. According to the TAM Media Research’s reports of week 52 of 2011, the Gross Rating Point (GRP) for BIG CBS PRIME was 4.23, overtaking the GRP of AXN and Star World, which stood at 3.69 and 3.35 respectively. The male-oriented programme Galileo Extreme, ranked first in Television Viewer Ratings (TVR) in the action/thriller genre … [Read more...] about BIG CBS PRIME rises to the top
big cbs prime
Warriors and Divas
India – Lucha Libre USA has entered a long-term partnership with Indian multi-media entertainment conglomerate Reliance Broadcast Network, to broadcast its Masked Warriors series, on the network’s bouquet of channels. Season one of Masked Warriors will air simultaneously on the network’s English entertainment channel BIG CBS Prime, and its regional entertainment channel – BIG MAGIC – targeted at the states of Uttar Pradesh, Madhya Pradesh, Bihar and Jharkhand, … [Read more...] about Warriors and Divas
TV business proves Reliable
Reliance Broadcast Network Ltd. has achieved success with three of the CBS entertainment channels it broadcasts, according to data from TAM Media Research. The company, which entered into a joint venture with US television broadcaster CBS Studios international in August 2010, also launched its first Indian language channel Big Magic in April this year, in addition to the CBS ones. Three of these four channels – BIG CBS Prime, BIG CBS Love and BIG MAGIC have emerged as market leaders in … [Read more...] about TV business proves Reliable
