After the successful launch of Celebrity Splash in the country, Eyeworks will see the second of its flagship formats produced in China in a year. 3C Media will adapt Beat the Blondes for the market and produce 13 episodes this spring for a selection of regional free TV channels in Jiangxi, Henan, Chongqing, Shanxi, Qingdao TV, and Hubei, with more to be added soon. The deal marks the first production of the hit format in Asia, and will be adapted to include beautiful women … [Read more...] about “Beat the Blondes” to launch in China