After a year of experiencing sports like never before, viewing habits have changed significantly. Sports content providers have needed to respond to the challenges of unpredictable live events and the lack of content, as well as react to consumer’s changing habits. This has resulted in a careful balancing act, with providers needing to manage viewer’s expectations while also generating excitement and engagement around key sporting events. The impact of sports OTT There is no disputing the … [Read more...] about Differentiating the sports OTT experience
Accedo
Accedo announces support for AWS for Media & Entertainment initiative
Accedo, a video experience pioneer, announced support for the AWS for Media & Entertainment initiative from Amazon Web Services (AWS) to accelerate experimentation of over-the-top (OTT) video strategies with Accedo Orchestra. AWS for Media & Entertainment is an initiative featuring new and existing services and solutions from AWS and AWS Partners, built specifically for content creators, rights holders, producers, broadcasters, and distributors. AWS adds the newly announced Amazon … [Read more...] about Accedo announces support for AWS for Media & Entertainment initiative
A user-centric experience for OTT platforms
This story appears in the December 2020 issue of Television Asia Plus. This year we have seen unprecedented video viewer numbers across the globe, far exceeding what was anticipated at the start of the period. That is not surprising given the sudden social isolation enforced on people around the world, which has led to a huge increase in time spent at home. According to Nielsen, TV audiences in Taiwan have grown by as much as 1 million viewers and we can see similar trends in other parts of … [Read more...] about A user-centric experience for OTT platforms
Tata Sky partners with Accedo to develop the user interface of its Smart Set-top box – Tata Sky Binge+
Accedo has worked with Tata Sky, India’s leading content distribution platform to develop the user interface for its latest offering, Tata Sky Binge+ Smart Set-top Box. The Android TV enabled device provides content from Linear Television and a host of OTT apps onto a television screen. Designed to provide a smart and endless choice of entertainment for the entire family, Tata Sky Binge+ provides a unified interface to help customers discover content seamlessly from Live TV channels and 9 … [Read more...] about Tata Sky partners with Accedo to develop the user interface of its Smart Set-top box – Tata Sky Binge+
Accedo powers StarHub’s new Android TV service
SINGAPORE – Accedo, video experience leader, has announced that its Studio Pay TV Android TV Launcher is powering the newly-launched Android TV Operator Tier Set-Top-Box (STB) TV offering from StarHub in Singapore. Branded the StarHub Go Streaming Box, the Android TV STB service complements the popular StarHub Go OTT service and extends it to the living room. “We are excited to be the first operator in the world to launch an Android TV Oreo Operator Tier streaming box. As an … [Read more...] about Accedo powers StarHub’s new Android TV service
Accedo and Channel 4 collaborates
Stockholm, Sweden,– Accedo the video experience pioneer, has worked with British broadcaster, Channel 4, to extend its redesigned All 4 video on demand service to additional platforms, including Now TV on Roku. Accedo and Channel 4 are building on a long history of collaborating on the design, development and launch of multiple big screen implementations of Channel 4’s non-linear TV products. The updated All 4, initially launched on Fire TV last year, is now available across the UK on Now … [Read more...] about Accedo and Channel 4 collaborates
