ABS-CBN President, CEO and CCO and this year’s International Emmy Awards gala chair Charo Santos-Concio joined the International Academy of Television Arts and Sciences board and its members in kicking off the 43rd International Emmy Awards slated this November. Santos-Concio was personally welcomed by Academy chairman Fred Cohen during a dinner held exclusively in the famous Chateau De Versailles on 3 October where about 200 members of the international board, French government officials, … [Read more...] about Gala chair kicks off International Emmy
ABS-CBN
Twitter partners with ABS-CBN and McDonald’s
Manila– Twitter announced a partnership with leading television network ABS-CBN and McDonald’s through Twitter Amplify, a sponsorship package that allows the global foodservice retailer to extend its brand presence and reach targeted audiences following the UAAP Cheerdance Championship in the Philippines on October 3, 2015. The first Twitter Amplify deal of its kind in the region, ABS-CBN will Tweet live content, including videos of the cheerleading action … [Read more...] about Twitter partners with ABS-CBN and McDonald’s
ABS-CBN continues to lead Philippine TV viewership
ABS-CBN, the only Philippine media company in FinanceAsia’s list of “Asia’s Best Companies 2015,” remained strong in the primetime block (6PM-12MN) with an average national audience share of 52%, which is 23 points higher than GMA’s 29%. The primetime block is the most important part of the day when most Filipinos watch TV and advertisers put a larger chunk of their investment in to reach more consumers effectively. The supremacy of the Kapamilya network for the … [Read more...] about ABS-CBN continues to lead Philippine TV viewership
Bridges Of Love’ ends on high note
ABS-CBN recently concluded its top-rating series Bridges of Love to impressive numbers and kept its stronghold of the primetime television slot through its replacement, the hit romantic drama, On the Wings of Love. Bridges of Love ended on a high note hitting 26.9% in TV rating across the country on 7 August, beating its rival programme which only rated at 12%. Filipino fans not only watched the finale dubbed as “The Ultimate Battle for Love” on their small screens, but also raved … [Read more...] about Bridges Of Love’ ends on high note
ABS-CBN retains strong viewership
ABS-CBN remained undisputed in national TV viewership in July with an average national audience share of 47% or 16 points higher than GMA’s 31%, based on data from Kantar Media. The Kapamilya network’s dominance is a result of the viewers’ strong support for its primetime offerings led by The Voice Kids season 2, which topped all shows with an average rating of 43.9% in July from 39.5% in June. Other leading weekend programs include “Maalaala Mo Kaya” (36%) and … [Read more...] about ABS-CBN retains strong viewership
90 creators join Chicken Pork Adobo
ABS-CBN, the country's largest multimedia conglomerate, recently launched its multi-channel network called Chicken Pork Adobo to boost its online content and build a roster of personalities with innovative ideas that will attract the fast-growing online audiences. “Chicken Pork Adobo is the platform where we empower creators who may not have a chance to go on TV. Chicken Pork Adobo democratises it for everyone by harnessing and gathering all of them, and for them to leverage on each … [Read more...] about 90 creators join Chicken Pork Adobo