Global digital entertainment platform ZEE5 announced that the multi-country, integrated social media and marketing agency, DViO has been brought onboard to drive its social media strategy for APAC, MENA and Europe. The mandate was won following a multi-agency pitch. The brand will be handled by the agency’s Mumbai office. DViO Digital gets onboarded at a time when ZEE5 is aggressively ramping up its expansion across markets. Launched across 190+ markets in October 2018 with over … [Read more...] about ZEE5 Partners with DViO
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Zing, &TV, and Living Foodz to be available on ZEE5 in UK
ZEE has announced that its three iconic channels, &TV, Zing and Living Foodz will be available as digital-only channels, exclusively on its digital platform ZEE5 in the UK. Viewers can access ZEE5 to watch their favourite shows from &TV, Zing and Living Foodz on ZEE5 across a range of devices and enjoy the freedom of binge-watching the drama series, browsing the range of food shows from across the years and catching up on all the latest Bollywood news and gossip anytime, … [Read more...] about Zing, &TV, and Living Foodz to be available on ZEE5 in UK
The hunt begins again: The second installment of Silence goes on floor
ZEE5 Global, the world's largest streaming platform for South Asian content, is constantly in the race to enhance its content library. From TAJ: Divided by Blood to Sirf Ek Bandaa Kaafi Hai and Tarla, ZEE5 Global along with renowned storytellers, are producing strong and powerful narratives. Amongst the plethora of content, the platform today announced that the second installment of the movie ‘Silence’ has gone on floors and will soon premiere on ZEE5 Global. Directed by Aban Bharucha … [Read more...] about The hunt begins again: The second installment of Silence goes on floor
India sees huge headroom for growth across TV and digital
At the Asia Video Industry Association’s (AVIA) recent Future of Video India conference, industry leaders remained upbeat on the potential for growth despite a painful 2020 which had seen a 25% drop in TV advertising revenue. The conference opened with an overview of the Future of Video in India with Mihir Shah, VP, India, at Media Partners Asia (MPA). With learnings from the last year and economic resurgence picking up in certain sectors, MPA predicts that in the next 5 years, with every new … [Read more...] about India sees huge headroom for growth across TV and digital
ATF Online+ caps off its first week with fresh insights for 2021
The 21st Asia TV Forum & Market (ATF), Asia's leading entertainment content and conference capped off the first week of its digital edition ATF Online+, with 2,320 unique attendees from 60 countries and regions as of 4 December 2020. The platform is available on-demand until 28 February 2021. ATF Online+ kicked off with an Opening Ceremony at the new state-of-the-art Hybrid Broadcast Studio located in Marina Bay Sands, Singapore on 1 December 2020. Mr. S Iswaran, Minister for … [Read more...] about ATF Online+ caps off its first week with fresh insights for 2021
Animax launches on Tata Play Binge
Anime fans now have a new destination to access popular Japanese anime content with Tata Play Binge’s latest partnership with Asia’s leading Japanese anime network, Animax. This comes at an opportune time when India’s palette has been growing for anime content, where viewers are not only emerging as a vibrant fan community but are also showcasing increased interest in Japanese culture and cuisine. Tata Play Binge subscribers will now be enjoying anime content at the touch of a button, through … [Read more...] about Animax launches on Tata Play Binge