New York and Bristol, Connecticut – News Corporation and ESPN announced today that they have entered into a definitive agreement under which a unit of News Corporation will buy ESPN’s 50 percent equity interest in ESPN STAR Sports (ESS). The transaction will allow News Corporation units to own and operate all of the ESS businesses while providing ESPN more independence and flexibility in future support of The Walt Disney Company’s overall efforts in Asia. The transaction is … [Read more...] about News Corporation buys ESPN’s equity stake in ESPN STAR Sports
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NBC taps Mads Mikkelsen to play Hannibal Lecter in new series
Hannibal, NBC’s new 13-episode drama series based on Thomas Harris’ classic novels, will feature award-winning actor Mads Mikkelsen playing the role of Dr. Hannibal Lecter, a psychiatrist-turned-serial-killer who was asked to form a partnership with gifted criminal profiler Will Graham to pursue a twisted killer. The new series is produced by Gaumont International Television and executive produced by Bryan Fuller, who was also the co-executive-producer and writer for the first season … [Read more...] about NBC taps Mads Mikkelsen to play Hannibal Lecter in new series
Reliance Broadcast Network launches BIG CBS LOVE campaign
Mumbai – Reliance Broadcast Network and CBS Studios International have embarked on a joint venture channel, BIG CBS LOVE, taking advantage of the impending digitisation with the launch of its campaign ‘Subscribe To Love On Your Set Top Box’. The campaign is launched on the back of Reliance Broadcast Network’s very successful campaign ‘Choose Your Set-Top-Box Wisely’, which aims to increase awareness about digitisation and empower consumers with information, … [Read more...] about Reliance Broadcast Network launches BIG CBS LOVE campaign
AETN All Asia Networks appoints new Sales Director
Singapore - AETN All Asia Networks has appointed Vasundhra Magotra as the Sales Director for the region across Singapore, Indonesia, Dubai and the Philippines to expand the company’s profile in advertising sales. Magotra brings to her role a wealth of media experience in the field of alliances, sales, branding, marketing and strategic media planning and buying. Her six years of commitment to the media industry have brought her a diverse set of skills from general management … [Read more...] about AETN All Asia Networks appoints new Sales Director
CASBAA appoints new head for advertising development
Hong Kong – To boost its effectiveness as an advocate of multichannel TV advertising, the Cable & Satellite Broadcasting Association of Asia (CASBAA) has announced the appointment of Jenny Setnicker as Head, Advertising Development. Based in Singapore, Setnicker will be responsible for promoting the benefits of multichannel advertising and new investment in the development of data and actionable insights relevant to the multi-channel TV sector in all its forms. In addition, she will … [Read more...] about CASBAA appoints new head for advertising development
Schedule unveiled for 55th Annual GRAMMY Awards
Music’s Biggest Night, the 55th Annual GRAMMY Awards, will return to Staples Center in Los Angeles on February 10, 2013, and will air live on the CBS Television Network. Additionally, The GRAMMY Nominations Concert Live! – Countdown To Music's Biggest Night will officially kick off GRAMMY season by revealing nominations in several categories while featuring unique performances with past GRAMMY winners and nominees. It will air live on CBS on December 5. GRAMMY Week, a … [Read more...] about Schedule unveiled for 55th Annual GRAMMY Awards