Talpa Studios’ internationally successful quiz format The Floor continues to break boundaries and has now reached a new milestone: in just one and a half years, the format has been sold to 20 countries. After an impressive first year, during which The Floor set global records, five new territories have now joined the growing list of successful adaptations, solidifying its position as one of the fastest-growing formats worldwide. Recordings for multiple countries are taking place at Talpa Studios’ cutting-edge production hub in the Netherlands, ensuring the show’s high production value.
Finland (MTV3), Denmark (TV2), Uruguay (Teledoce/Canal 12), Chile (TVN) and Australia (details to be announced soon) are the latest additions, bringing the total number of markets to 20. Since its initial launch in the Netherlands in 2023, the show has captivated audiences worldwide, leading to its sale in major markets like the United States, France, Spain, Germany, and now Latin American and Scandinavian territories have embraced the format wholeheartedly. Also, numerous renewals have already been announced, further validating the format’s ongoing success. In the Netherlands, The Floor is already airing its third season.
Sebastian van Barneveld, Director Global Distribution at Talpa Studios: “The Floor continues to captivate global audiences, adapting and evolving with each new market. The spread of different versions sparks new creative elements, making the format more dynamic and engaging. Its success lies in the strength of its arc, appealing to both live viewers and platform audiences. With numerous season renewals – in both daily and weekly formats -, it’s clear that the show’s unique adaptability and lasting appeal make it stand out in an increasingly competitive landscape.”