Abacus Media Rights (AMR), a member of the Amcomri Media Group, has appointed Pooja Nirmal Kant, Co-Founder and CEO of Still Road Media, as exclusive agent, responsible for programme sales throughout Asia, including China, India, South Korea and the Southeast Asia region (excluding Japan), it was announced on October 7th by Managing Director, Jonathan Ford.
Pooja co-founded Still Road Media in 2021 to help clients and partners maximise the reach of their content by leveraging both her deep understanding of complex markets as well as the extensive business networks she has cultivated. With 15 years of global content distribution experience, Pooja has held positions with NBCUniversal, The Walt Disney Company and, most recently, A+E Networks. She specialises in the strategic development and implementation of revenue rich content licensing deals in the Asian markets.
Having lived and worked across 3 continents, Pooja’s passions for culture and travel, as well as her multi-linguistic skills, allows her to navigate the complexities of international deal making and gives her a unique insight and understanding of market trends both across Asia and globally.
AMR has had great success in Asian territories selling a range of titles such as The Masked Singer, The Masked Dancer, Kate Humble’s Coastal Britain, High Maintenance, Hitler’s Secret Sex Life, How the Nazis Lost the War, Nike’s Big Bet: Alberto Salazar and the Fine Line of Sport, Killer In Plain Sight, Epstein’s Shadow: Ghislaine Maxwell, Killing Escobar, Bloodline Detectives and In the Footsteps of Killers, among many others.
Jonathan Ford, Managing Director, AMR, comments, “Pooja’s proven success in finding creative solutions to allow content licensing deal-making and relationships to thrive will certainly be a real benefit for us as we continue to grow our business. We are very pleased to have her join our team.”
Pooja Nirmal Kant said “I am delighted to be representing AMR’s strong line-up of scripted and unscripted programming in the Asian market. The frequently changing economic and political landscape of the region is a real opportunity for content right now.”