London/Los Angeles – Content Media Corporation (Content) has appointed Tom Bairstow to its sales team as Vice President Sales and Distribution, alongside promotions following the recent unification of the company’s film, television and digital distribution, sales and servicing operations.

Based in London, Tom Bairstow will manage the company’s film and television sales across all platforms to French-speaking Europe and Africa, Japan, Asia, Israel and Middle East. He will report to Jonathan Ford, Content’s EVP Sales & Distribution. With more than 15 years’ experience in distribution, Tom joins from Sony Pictures Television where he worked as Executive Director, Distribution Nordics & Benelux since 2014. Prior to this role Tom worked at Sony Pictures Television as Sales Manager and then Director, responsible for Greece, Cyprus, Turkey, Israel and Middle East, and Sales Manager at Target Entertainment Group.

In addition, following the company’s recently announced reorganization, Vicky Ryan has been promoted to Executive Vice President, Commercial Affairs and Jennifer Brinkworth to Executive Vice President, Marketing and Communications. Both roles will now encompass the company’s film, television and digital sales and continue to report to Greg Phillips, President of Distribution. In October, Content replaced its separately branded film and television distribution teams with one distribution organization under the Content Media banner.

Greg Phillips, President, Distribution at Content, commented, “I’m very pleased to welcome Tom to the Content team and congratulate Vicky and Jennifer on these key promotions. Our sales and servicing teams are now very well-positioned to work seamlessly across film, television and digital distribution, ensuring we continue to maximize the efficiency and success of our titles on the global stage.”

Jamie Carmichael, President of Film at Content, added, “The demand for high quality, internationally-relevant content is stronger than ever across all platforms and Tom’s wealth of expertise and strong client relationships in the global market will be invaluable as we continue to deliver our diverse, award-winning content to clients around the world.”