Hong Kong – FremantleMedia Asia will be leading the production of the upcoming season of Asia’s Next Top Model. Season three of the reality competition series on StarWorld was the highest-rated season to date in Singapore and the Philippines. The series will once again be presented by Subaru and Zalora in this new season.
Keertan Adyanthaya, the executive VP and head of content and communications for Hong Kong and Southeast Asia at FOX International Channels, said, “We’re excited to be launching the fourth season of this successful franchise, especially on the heels of a well-received season three. We strive to produce shows that are highly entertaining and build fan bases, but also offer creative and effective promotional opportunities for brand partners, which in turn allow us to invest further into production and marketing. AsNTM is a great example of this successful model.”
He continued, “We could not have created this hit without our committed partners Subaru and Zalora. They share our creative vision for quality content and have each very smartly used the show successfully as a platform for their own marketing and promotion, making these win-win partnerships. Together with FremantleMedia, we can’t wait to bring to AsNTM fans the best season yet.”