Hong Kong – SmartCast has been selected by the FOX International Channels to manage the technical operations for the playout service targeted at Indonesia. SmartCast will provide a localised ad insertion solution for FOX Movies Premium HD and SD, National Geographic Channel HD and SD and Star World SEA HD and SD.

“After working with SmartCast for FOX International Channels’ playout and local ad insertion in Thailand, we are pleased to extend our collaboration with SmartCast to Indonesia,” said Tizar Patria, Director, FOX International Channels Indonesia. “This new service will enable FIC to work more closely with advertisers on ad campaigns targeted for the Indonesian market.”

“We are very thrilled at the prospect of working with the FOX International Channels in the Indonesian market. We see this new endeavor as a very exciting step in strengthening our already very successful relationship,” Christian Brenner, SmartCast’s CEO, commented. “Indonesia has over a dozen well-established pay TV operators; SmartCast offers the most cost effective solution for the TV networks which would like to launch dedicated signals in the country. Not only has SmartCast opened an office in Jakarta with local representatives, but we have also built downlink and playout facilities in the city in partnership with IndoSat in order to facilitate the running of the operations. These developments will support our continuous expansion efforts in Indonesia given the higher demand for the provisioning of tailored and customisable services from other international channels in the region.”