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StarHub TV enhances Hindi content offerings

November 6, 2012 by TVA Editor

Singapore – StarHub TV is bringing Bollywood fans a bona fide Bollywood movie experience right in the comfort of their own homes by launching SONY MAX (StarHub TV Channel 131), a hugely-popular Hindi channel from India that features the best of Bollywood movies and top-rated events, on 12 November 2012.

The addition of SONY MAX brings the total number of Hindi channels on StarHub TV to nine. These include Channel [V] India, Star Plus, Star Gold, Colors, EROS Bollywood on Demand, Sony Ent TV, Zee TV and Zee Cinema.

Customers can catch non-stop entertainment on SONY MAX with weekly specials such as Maha Movies, Super Cinema and Mera Movie. One of the main highlights is Current Bollywood, which will be hosted by veteran soap actress Shweta Kwatra.

“SONY MAX sets the benchmark for quality South-Asian Hindi movie entertainment. The channel offers a plethora of exciting movie genres ranging from action and adventure to classics and musicals. We are sure our Indian viewers will be enthralled with SONY MAX’s strong complement of top-notch programming coupled with rich content offerings in original language,” says Iris Wee, Vice President of Home Solutions & Content, StarHub.

Other Topics: Asian content, asian content news, asian entertainment news, asian media news, asian streaming apps, avod news, Bollywood, broadcaster news, Channel V India, Co-Productions, COLORS, Content Distribution, content news, entertainment news, EROS Bollywood On Demand, format licensing, Shweta Kwatra, Sony Ent TV, Sony MAX, Star Gold, STAR Plus, StarHub, StarHub TV, Zee Cinema, Zee TV

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