Los Angeles, U.S. – The Academy of Television Arts & Sciences announced that Yahoo! will be the official digital partner for red carpet and behind-the-scenes content surrounding the 65th Primetime Emmy Awards. Yahoo! is the Television Academy's official online destination to live stream the red carpet, offering the Academy's Backstage LIVE companion programmes, as well as exclusive streaming content after the LIVE television broadcast. Yahoo! is also the first digital … [Read more...] about Yahoo! named exclusive digital partner for the Emmys
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activeTV launches new original content division
Singapore/Australia - Award winning television producer activeTV has announced the launch of a new content division – activeTV Originals. The division aims to address the need for more original content creation across the Asia-Pacific region, and develop world-class formats that have international appeal. More than 50 industry executives and channel heads were given a taste of the current slate of programmes and pilots under the Originals division, spanning a range of genres, at the launch … [Read more...] about activeTV launches new original content division
Affle Group partners MSM’s Sony LIV in India
New Delhi – Smart-media company, Affle Group, has announced its partnership with Multi Screen Media (MSM) to exclusively power all advertising during the Sony LIV launch phase through it’s “Ripple” rich media and video ad network. Sony LIV is MSM’s recently launched VOD brand which will provide viewers with their favourite shows from the Sony stable – SONY, SAB and MAX. As a part of this partnership, MSM would employ Affle’s Ripple ad network to serve … [Read more...] about Affle Group partners MSM’s Sony LIV in India
Second annual Digital Content NewFronts to take place from April 29 – May 3, 2013
New York – The founding partners of the Digital Content NewFronts – AOL, Digitas, Hulu, Microsoft Advertising, Yahoo! and YouTube – in partnership with the Interactive Advertising Bureau (IAB), announced that the second annual Digital Content NewFronts will be held April 29 - May 3, 2013, in New York City. The Digital Content NewFronts will be organised like the upfront marketplaces familiar for years in the television industry. The IAB, which is taking over as the Digital … [Read more...] about Second annual Digital Content NewFronts to take place from April 29 – May 3, 2013
