Singapore – DIVA – Asia’s women’s entertainment channel teams up with CNBC – the leading business and financial news network – on Running The Show, a 30-minute special that takes a look into the lives of some of the most influential female figures today. The programme marks the return of premium perfumer and luxury fashion house Hugo Boss on DIVA, with an evolved partnership based on creative solutions, involving on-air promotions, digital drives and content … [Read more...] about DIVA teams up with CNBC
Susan Li
Susan Li joins CNBC’s on-air team in Asia Pacific
Singapore – CNBC International has announced that Susan Li is joining its global roster of anchors and reporters. Li’s new assignment will include coverage during CNBC’s core business day programming in Asia Pacific. She will debut on the network shortly after the new year. Li has been based in Hong Kong with Bloomberg Television for the past several years, becoming the network’s main anchor in Asia as host of First Up with Susan … [Read more...] about Susan Li joins CNBC’s on-air team in Asia Pacific
Bloomberg rolls out ad campaign in Singapore
Singapore – Bloomberg Television kicked off its largest advertising campaign in Asia yesterday, right in the heart of Singapore's business district at the Raffles Place MRT station. For this month, a subway-inspired campaign by the business and financial news network will greet commuters. With the tagline "First. Bloomberg Television," the campaign features on-air talent including Haslinda Amin and Susan Li, as well as a copy that speaks to market-watching business professionals. … [Read more...] about Bloomberg rolls out ad campaign in Singapore