DIRECTV and News Corporation’s STAR announced the signing of a multi-year extension for continuing carriage of STAR India PLUS, STAR ONE, STAR India NEWS and VIJAY in the US. DIRECTV was STAR’s first distribution partner in the US back when the four STAR channels made their American debuts in November 2004. DIRECTV's HindiDirect and HindiDirect II programming packages are part of the WorldDirect programming platform and are tailored toward Hindi speaking audiences within the United … [Read more...] about STAR and DIRECTV extend deal
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Twentieth Century Fox and STAR form Fox STAR Studios
Beverly Hills/Hong Kong/Mumbai - Twentieth Century Fox and STAR announced the formation of a joint venture, Fox STAR Studios, to produce world-class local-language films in Asia for worldwide distribution. The joint venture will make its first foray in India and soon expand into other markets including China and South East Asia. Paul Aiello, CEO of STAR said, "The formation of Fox STAR Studios marks a new milestone for STAR's expansion into the business of filmed entertainment beyond television … [Read more...] about Twentieth Century Fox and STAR form Fox STAR Studios
STAR signs first US cable distribution deal with Cox Communications
Herndon, VA/ Hong Kong - Cox Communications, the third largest cable provider in the US, and STAR announced the launch of three Indian television channels on Cox Communications' digital cable platform in Northern Virginia. The launch represents STAR's first cable distribution deal in the US, while also bolstering Cox Communications' current lineup of Indian content for viewers across Northern Virginia, which has one of the largest South Asian populations in the US. Cox Communications' South … [Read more...] about STAR signs first US cable distribution deal with Cox Communications
STAR affiliate to sell its stake in Balaji Telefilms
Mumbai/ Hong Kong - STAR Group (STAR), Balaji Telefilms Ltd. (BTL) and BTL’s promoters, have entered into an agreement whereby the parties have agreed to terminate the agreements entered into between them, inter se, dated August 18 2004, in the manner specified in the agreement. As part of this disengagement, the agreements entered into between BTL and STAR, in April 2007, relating to the regional languages joint venture will also be terminated. … [Read more...] about STAR affiliate to sell its stake in Balaji Telefilms
STAR appoints VP, Advertising Sales, Japan
Hong Kong/ Tokyo - STAR announced the appointment of Hiromu Iwamoto as vice president of advertising sales, Japan. He reports to Jonathan Ellis, senior vice president, advertising sales, STAR. Having officially joined STAR in July, Iwamoto oversees advertising sales activities for the company's regional office in Tokyo. "We are delighted to have Hiromu join us, leading our ad sales efforts in Japan," said Ellis. "Hiromu comes to us with a wealth of experience in generating creative solutions for … [Read more...] about STAR appoints VP, Advertising Sales, Japan
