Smart, the independent ad tech platform, announced a new partnership with Publica, a leading Connected TV (CTV) ad platform, to accelerate Smart’s growth ambitions in the rapidly expanding CTV sector. This integration is a major step in Smart’s growing commitment to building a scaled, vertically-integrated TV advertising platform for media buyers and sellers following its recent acquisition of the global premium CTV demand-side platform (DSP) DynAdmic in July 2021. Publica and Smart are … [Read more...] about Smart AdServer integrates with Publica
SMART
Videocon d2h unveils educational TV initiative
Mumbai − Videocon d2h has unveiled a new initiative aimed at preschool and elementary school aged children. The company has launched SMART Services, a value-added bouquet of learning activities and games available exclusively to Videocon d2h subscribers. This banner includes Smart Learning, Smart Kids and Smart Games, all available on subscription basis. Smart Learning, targeting school aged children under 14, will broadcast science videos and interactive ways to learn English. Smart Kids … [Read more...] about Videocon d2h unveils educational TV initiative
