Singapore – Mediacorp radio stations continue to rule the airwaves, with eight of its stations among the 10 most-listened-to radio stations in Singapore each week, according to the latest Nielsen Radio Diary Survey conducted in September and October 2016. Mediacorp has dominated eight out of the top 10 positions for two years in a row. The top three most-listened-to stations are Mediacorp’s three Chinese stations – YES 933, LOVE97.2FM and CAPITAL 95.8FM. CLASS 95 reached its … [Read more...] about Mediacorp dominates radio stations
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BBC brings U.S. presidential debates
BBC News in the U.S. has announced special coverage of the presidential and vice presidential debates. Coverage will include analysis with a uniquely impartial and global perspective from the BBC’s 2016 election campaign team, drawing on the expertise of its seasoned U.S. based correspondents and journalists. All debates will begin at 9pm ET across the BBC’s international news outlets. In the studio, the BBC’s Katty Kay (@kattykay) will be anchoring live television coverage on BBC World … [Read more...] about BBC brings U.S. presidential debates
Tighter regulations for China’s online video sites
According to the South China Morning Post, online video sites in China have enabled filmmakers to post their work online and often shorter versions as compared to those in traditional cinemas. Over the past few years, microfilms have been a hit as it pushes the limits of what can be shown. The South China Morning Post reports that the update of the two-year-old regulation of online dramas and microfilms has raised fears of constraints in creativity. The broadcast authorities … [Read more...] about Tighter regulations for China’s online video sites
China to limit shopping ads
According to the People's Daily Online, China's TV watchdog has urged satellite channels across the country to limit air time given to shopping commercials from 2014. Satellite TV channels are allowed to broadcast shopping advertisements, known as infomercials, only once per hour and no more than three minutes every time, according to a circular released by the State General Administration of Press, Publication, Radio, Film and Television, added the report. Furthermore, the … [Read more...] about China to limit shopping ads
BBC World News and BBC.com launch “Live the Story” global marketing campaign
Singapore/London – The BBC announced that BBC World News and BBC.com will launch a new brand positioning and major global marketing campaign titled “Live the Story” today. The activity will include television, press, online, radio, Out of Home and experiential media. The campaign will span consumer and trade media with particular focus on Germany, Singapore, Hong Kong and additional activity across other European markets and the U.S. According to BBC, the campaign focuses on … [Read more...] about BBC World News and BBC.com launch “Live the Story” global marketing campaign
MediaCorp presents Olympics in Singapore
Singapore – MediaCorp has been appointed as the official Free-to-Air broadcaster for the London 2012 Olympic Games, and will provide extensive free coverage on its multiple platforms including television, radio, newspaper and magazines. The terrestrial TV station will broadcast Singapore's favourite Olympic events and highlights from July 27 to August 12 over its eight TV channels. With at least 21 hours of daily coverage on Channel 5 and HD 5, there will be Olympic sporting … [Read more...] about MediaCorp presents Olympics in Singapore
