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BBC World News and BBC.com launch “Live the Story” global marketing campaign

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David

BBC World News and BBC.com launch “Live the Story” global marketing campaign

March 14, 2013 by TVA Editor

Singapore/London – The BBC announced that BBC World News and BBC.com will launch a new brand positioning and major global marketing campaign titled “Live the Story” today. The activity will include television, press, online, radio, Out of Home and experiential media. The campaign will span consumer and trade media with particular focus on Germany, Singapore, Hong Kong and additional activity across other European markets and the U.S. According to BBC, the campaign focuses on … [Read more...] about BBC World News and BBC.com launch “Live the Story” global marketing campaign

Other Topics: BBC, BBC journalist, BBC World News, BBC.com, Chris Davies, David, European markets, Focus on Africa, Germany, Hong Kong, interactive press ads, Jon Sopel, Komla Dumor, Laura Trevelyan, Live the Story, London, Lyse Doucet, marketing campaign, Mishal Husain, online, out of Home, press, Radio, Shukman, Singapore, Stephen Sackur, television, U.S., Yalda Hakim

2012 International Emmys unveils Current Affairs and News nominees

August 27, 2012 by TVA Editor

New York – The International Academy of Television Arts & Sciences has announced the nominees for the 2012 Current Affairs and News categories. The Academy will present the nominees with their medals and certificates, at a breakfast event on October 1, in New York City, featuring guest speaker David Westin, former President of ABC News and author of recently published Exit Interview. Winners will be announced that night at a ceremony at the Frederick P. Rose Hall of Jazz at Lincoln … [Read more...] about 2012 International Emmys unveils Current Affairs and News nominees

Other Topics: Asian content, asian content news, asian entertainment news, asian media news, asian streaming apps, avod news, broadcaster news, Co-Productions, Content Distribution, content news, Current Affairs and News international emmys, David, entertainment news, format licensing, format sales, International Academy of Television Arts & Sciences, international emmys 2012, international emmys announce nominees, international emmys nominees 2012, k-drama news, media news, OTT news, pay-tv news, people and appointments, show distributor

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