Indonesia, treasure trove for pay-TV operators With a population of over 250 million, Indonesia is the world’s fourth largest country by population and also the largest archipelago in the world. According to Nielsen based on a gross rate card that excluded digital, it showed ad spend to have reached Rp 118 trillion (US$8.77billion). Early 2015 saw a deep slowdown in the market but advertising expenditure recovered at over 7%, being only slightly slower than 2014. Zenith Media expects … [Read more...] about Inside Indonesia and Thailand